Adesigns

Done with this hand sanitizer logo Germ-Guard in case you trying to decode the G. The challenge for this logo was that since this had to be very clear and yet be interesting, I had to really break my head to come to this .. will show the progress on another post .. but now onto the label design!

Alhamdolillah for appreciative clients .. yup three times returned client

This logo is for a returned client like I mentioned and the story goes that they approached me last year for the label design but I wasn’t available, so they went for one of the online services. The freelancer did a very poor job which was rejected by the company’s marketer. They returned this year to check if I was available and thankfully I was ! I really felt sorry for them to have wasted their money but I am glad they thought about their design and did not settle for ...something poor in taste. That’s why design is very important, it is a visual credibility of your business or your product . Speaking of designs quality, the client felt strongly for a towel in the logo, even though I strongly advised against it, but I had to listen to them and tried different versions of a towel; they finally selected one ( the second pic) but when they saw the label design they realized that it wasn’t a good idea I am glad they trusted my advice on that ! See more

This project has a story, a story that I will share in my next post . For now it’s about this label . Yup, a big difference in design is formatting vs. designing content. You can format in a word document but things won’t look nice nor we would get all the right information .. simple use of Hierarchy turns formatting to designing .. Now can you see where the design is ? It’s not just content .. every single decision about size , color, negative spacing , highlights is a conscious choice . I just love how it came out do you notice that small black logo on the back? Yeah? It’s my logo CallaLily and I love it’s application happy client , happy me

Logo finalized .. this is a no water , soap or shampoo bathing liquid substitute .. I find this pretty handy when going for camping or long travels .. now on to the label design