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630- 2nd Street S.E. T1A 0C9 Medicine Hat, AB, Canada

Dear Brides and Grads: we are here to make your search for the perfect undies for your gowns totally easy! We have solutions: Strapless, smoothing, and more! Top tips:... 1. bring the dress! Try on before you buy - this way you can see exactly how everything fits and works together 2. Shop BEFORE alterations - make sure you have your undergarments, and your shoes, and you wear those to the seamstress to have your dress altered properly. That’s the best way to avoid fit issues after alterations! 3. Strapless? No problem - we always keep in stock a tried-and-true, never let you down, favourite strapless bra - B-I cups! A must have in every wardrobe! 4. Looking for a low back solution? Boobie tape is the answer - YES it really works, and can give you the look you want when you can't wear a bra - always in stock! #wedding #bride #grad2021 #graduation #gown #brafitting #boutique #boutiqueshopping #YXH #medicinehat #medicinehatbusiness #fashion

Hi, my name is Back Appeal - I'm your new favourite bra! Today I am highlighting an all-time customer favourite bra, and her 2 sisters - all of which have become so popular, we ALWAYS keep them in stock -- in 2 colours! Available now in t-shirt style, wireless, and original underwire! ... Why do we love it so much? t-shirt finish - invisible under clothes comfortable, soft fabric uplifting and supportive design pretty - especially for a basic bra! smoothing band - 360 degree smoothing!! (best of all!) Collect your Back Appeal Trio! Cups C-H, bands 32-44

For our beautiful brides, grads, and ladies looking to expand their wardrobe: we have strapless solutions!! Not all strapless bras are winners - but you can't give up until you have tried our expertly designed and engineered strapless - it WON'T let you down!! ... B-I cups! 30-44 bands! you won't believe your eyes.... or your chest! so break out those tank tops, strapless dresses, or other hard-to-dress for items in your closet - the solution is here! always in stock, in black and beige. $88

NEW: an old favourite in a fresh new colour- a bestselling sports style from Anita One of our favourite sports bras! Enjoy superior support AND shape (say goodbye to uniboob!) all without the wire?? Yes! Ideal for walking, jogging, yoga, spinning, training, and more! Added bonus - designed with straps the same as your every day bra, this style is easy to take off after a sweaty workout - no getting stuck over your head! ... Cups D-H, $135

A true Panache icon, this bra is a bestseller - so popular that we keep it in stock in basic colours all year! Just arrived in a stunning colourway called Crystal Blue This classic design with luxurious contrasting lace gives an essence of vintage glamour. Discover every-day comfort combined with luxurious design and a hint of glamour! D-H cups, $85... Bottoms S-2XL, $38 See more

RESTOCKED! No longer do you need to find a rock down by the river to hand wash your clothing - SOAK is the solution! NO RINSING REQUIRED! gentle, non-toxic, non-irritating, safe for all fabrics (including elastics, silk, wool, cotton, poly....) and a little goes a long way! ... Simply fill the sink with cool water, soak bras, and hang or lay flat to dry - simple!! We do not recommend washing bras in the washing machine... they won't last as long as they could..... but you're in charge of your own laundry ;) Flavours Available: Fig, Celebration, Lacey, Yuzu, Pineapple, and unscented (don't worry, they are all fabulous) Small bottles $10 Large bottles $16

This is not a drill- your most favourite bamboo panties are now available in Indigo blue and Red cheetah print! They are Limited edition colours- when they are gone, they are gone!!! Sizes small to 3XL- briefs $14.99 and thongs $9.99 Don’t forget to pick up a few pairs of the men’s style made of the same breathable and comfortable bamboo fabric- they will love them!!! BETTER THAN SAAX - last longer, more breathable, same pouch technology- plus a better size range (m-3X!) $24.99!

Midnight Madness is TONIGHT!! and we will be operating as safely as possible given the situation (have you heard???) MIDNIGHT MADNESS SPECIALS: -Gift Card Sale! Purchase gift cards $100 for $85!!* -Bamboo panty sale is BACK - thongs 3 for $20 and Briefs 3 for $35! and MENS 3 for $59!... -Our bestselling mascara is 25% off!! it's the BEST** mascara in the world SPECIAL INFO: -We will be limiting the amount of customers in the store. When you enter, check in with me at the door! If you wish to book an appointment for a later date and skip the line, AND take advantage of the promotions on the spot, we are happy to arrange it! -We will be cleaning surfaces and providing hand sanitizer instead of snacks. All of our usual cleaning and conduct policies will still apply *gift cards purchased on sale cannot be used until November 21, 2020 and cannot be combined with any other promotions or offers **in my opinion, but I have done my research! See more

'Tis the season.... for Sleepwear! add to your Christmas list - or skip the waiting, pick it up to wear today! the prices are AMAZING, $58-$99, but the size range is even better - everything available from Small to 3XL! (it's what we do!)... Pyjama sets, sleep shirts, nighties, & matching robes! something for everyone!!

Bralettes for girls with boobs- restocked!! Customers were SO HAPPY with these styles, I had to order more ASAP!! Sizes small to 3XL! -wear on its own for cute comfort... -wear with a sexy outfit or lingerie for sexy support confidence -wear over a bra to jazz up an outfit! Made in Italy with gorgeous Italian fabric- scratchy lace, where??? And new: sexy chemise with a bralette boost?? Yes please!

Slip into something a little sexy tons of options available now! Flattering silhouettes to, as the Spice Girls once said, Spice Up Your Life Everything available in sizes S to 3x or 4X- and everything is a fantastic price- nothing over $80 ! Sexy affordable! These photos are just a sample of all the gorgeous and fun styles we have in stock!

Evelyn & Bobbie is back in stock!!!!!! Specifically the style with the clasps and the adjustable straps (the newer style to the one that pulls over your head) Wire free and crazy comfortable- yet gives you unexpected lift!! ... These bras quickly became a customer favourite as soon as we brought them in earlier this year- a staple in every woman’s wardrobe! Sizes S-3XL, $98 Fits up to a 44H!!!

We will be closed today, November 11. Lest we forget