Agent Success Podcast
4220 Steeles Ave W. Unit 12 L4L 3S8 Vaughan, ON, Canada

How do you keep in touch with your Clients? To this day, I still come across agents who don't have a CRM. If for some reason, you don't know, it's short for Client Relationship Manager. It's a place where all your clients info resides, a place where you can see where they live, what you've sold them or for them and depending on what system you have, it could have much more features such as a calendar, a way to mass email, landing pages, deal management and more. Many agents...Continue reading

As agents, our number 1 objective is to acquire new clients to work with. Goes without saying. Through the many ways of lead generation, we can find as many new clients as we need. Finding new clients is, in reality Simple...notice that I didn’t say it was Easy. Easy by definition means that it requires little to no effort. Finding new clients requires effort and most importantly, it requires that you do the right things. Is it a simple process to pick up a phone and call 50...Continue reading

Agents confuse Marketing with Advertising...here's the best explanation I've ever read: Marketing is scientific...advertising is artistic. Marketing provokes a response. It's Trackable, Measurable and Accountable What we see a lot of on Social Media is advertising of homes, open houses, Market Stats. All good & nothing wrong with it if the goal is to create Awareness. However, where agents miss the point on this is that they "think" that they're Marketing by posting those me...ntioned above. What they're really doing is advertising...the listing, open house & stats. Marketing, on the other hand is NOT doing the above...it's about Provoking a potential Buyer or Seller's response. Jamming pics of listings, time of your open houses etc...doesn't provoke a response from anyone. It's a shot in the dark. Who goes to to any social media platform to look for a home? Answer: NOBODY! But...anyone who is looking for a home is looking at websites, apps or their looking through their agent property matches. Social Media is for engagement...blasting listings, open houses or anything else that's self promotional again, does not provoke a response. To learn what Marketing is...visit: http://agentsuccesspodcast.com

I'm excited and nervous at the same time about releasing the Agent Success Podcast...excited because I've put everything I have into this. Everything I've learned over the years about how to become better at Marketing in Real Estate. I'm also nervous because not all agents will agree with what I'm sharing. Either way...I didn't create this to please everyone. Why did I create this? I created this to help agents who WANT to be helped, who want to learn other ways of doing th...ings and for the agents who are willing to WORK to become better at Marketing! Go ahead and search for it on iTunes, Google Play Music or simply go to: http://agentsuccesspodcast.com See more