ALEIA

Our graphic designers and developers work hand in hand to create our new blog. We will discuss too many subjects through the lenses of our point of view. We address the following statement to all those interested in business, news, and marketing related topics. Stay in touch - you'll be amazed by the tons of information you'll find on our blog.... #Aleia #blog

Since this tweet, too many users are abandoning Whatsapp and joining Signal. This happened after Mark Zuckerberg's instant messaging application changed its privacy policy. With the "Elon musk" effect, the richest man in the world is able to turn a single tweet into a huge impact on consumers' behavior. #Aleia #ElonMusk

One working bee does not give you honey. It’s a hive with each organism being assigned a different role, a different target, and working together for a greater purpose, real branding is: - A perspective : a strategic point of view, not a collection of marketing activities. - A customer opinion : customer-centric about how you create value, not sound bites, and images. - A competitive advantage : creating an X-factor that positions you better against the competition.... - Architectured : brand strategies must be properly architected with a specific plan and process. - A living thing : Products and services are the blood of a brand, standards, and actions are the heartbeat. - Logical and Emotional : Branding is part science and part art. #Aleia #branding

Good content requires time, planning, and effort. The angle, Timing, Writing, and Placement make a great formula for better content. - Angle: good content presents an idea in an eye-catching hooking way. - Timing: good content leverages trends and demand when being created.... - Writing: good content communicates the idea in an attention retaining way. - Placement: good content is created and distributed to the right people. #Aleia #contentmarketing See more

It’s fine to recognize your competition but don’t make them your reference point. Carefully avoid walking in their shadows and strive to be different! Differentiating your product or service from that of your competitors makes you stand out. #Aleia #competition