Alphabet
80 aberdeen street, suite 401 K1S 5R5 Ottawa, ON, Canada

Welcome to the metaverse. Wait What’s the metaverse?

Dreaming of your next big trip? You’re not alone. With Canadians’ desire to travel in mind, Amex Canada is lifting off with its Happy Places campaign.

Come work with an incredible team of strategists, creative thinkers and technical wizards, in a diverse and casual environment. As an Account Manager at Alphabet you'll bring amazing ideas to life for clients in the not-for-profit and third sector.

Do you want to have an influence on some of the biggest issues facing Canada today? Come join our team at Alphabet, and use your marketing and communications expertise to drive real change!

Order up! CGA insights show high intent from consumers to return to on-premise dining. A good sign for our clients in tourism and hospitality.

Talk about flattery! We’re excited to announce that we’ve been nominated for two awards in the 2020 Ontario Home Builders' Association Awards of Distinction.... These awards showcase excellence in building, design, professional renovation, and sales and marketing across Ontario and excellence is what we strive to achieve in every community, home and interaction. We’re proud to see our #HomeIsEverything campaign created by Alphabet Creative and 2019 #MintoDreamHome for CHEO being recognized. Also, a big congrats to our Minto Communities GTA team a finalist in 13 categories! Tune into the virtual awards show on Tuesday, November 10, for the big reveal of winners. #OHBA2020AOD #HomeisEverything #TheHampton

One benefit of a long-term partnership is a deep understanding of your client’s audience which uncovers new ways to engage them. Learn how we helped the Canadian Real Estate Association elevate its brand, communications, and web properties to get its tools and content in the hands of more REALTORS. https://www.alphabetcreative.com/case-study-crea/

I was working in the lab late one night What happens when you let your staff have fun with your logo? A monsterific Halloween mash-up! (Excuse us while we now update our brand standards to include spooky logo variants.)... Illustrations courtesy of Alphabet’s very own Warren Grant.

Congratulations to our client Minto Communities Ottawa on winning an OHBA Award of Distinction for their Home is Everything campaign. See more of our work with Minto: https://bit.ly/3eW6qw6

Canada’s construction industry needs workers. To help, we partnered with The Canadian Construction Association to create Talent Fits Here, a national recruitment campaign sharing inspiring stories from real Canadians working in the industry. Dig in: www.talentfitshere.ca

Facebook is dropping its 20% text in images rule. Will this change create a more cluttered newsfeed or will marketers continue to use text sparingly in their images? Facebook is still encouraging using the least amount of text possible as they claim these ads perform best but we are excited about the opportunity to be more flexible with our image creative and test that theory for ourselves. https://bit.ly/34vGDpK

Alphabet is looking for a dynamic copywriter who can smith words to join our growing team! Learn more about the role here: https://www.alphabetcreative.com/copywriter/

We’re making breakfast and sending in donations in support of the Boys and Girls Club of Ottawa. #bgcobreakfast #LetsBeThereForThem

We’re honoured that RTO 9 chose Alphabet as its marketing agency of record especially at such a critical time. We can’t wait to get started helping safely rebuild tourism within South Eastern Ontario: https://bit.ly/3g6jcYH

Alphabet is looking for an experienced Front-End Web Developer to join our growing team! As a Developer, you'll be involved in the implementation and production of all digital projects across our complete client list. This is a great opportunity for an organized self-starter with experience working within WordPress and/or Drupal. https://bit.ly/3hDUXCo

Boomers are joining the online shopping wave out of necessity during COVID-19 but will they continue to shop online once brick and mortar stores open? We think it depends on the e-commerce experience. eMarketer shares some trends on consumer behaviour amid the pandemic. https://bit.ly/2BU6pJQ

Facebook has opened applications for its Small Business Grants Programme which is available to for-profits, with 2-50 employees, who have been in business for over a year, have experienced challenges due to COVID-19, and are in the Vancouver/Toronto/Ottawa/Montreal area. For more details about eligibility and how to apply: https://bit.ly/3d4KJsf

Alphabet is a proud sponsor of the City Nation Place conference again this year. In their presentation, Enabling Tourism Recovery for SME Partners, Cathy Kirkpatrick of Alphabet and Oliver Martin of Twenty31 will share learnings from their work with Tourism HR Canada developing a free online toolkit that will launch in June 2020. https://www.citynationplace.com/americas

The Alphabet squad decided to try our own version of being together but apart with a virtual games night! Patrick may have won on the scoreboard, but in the Game of Being Hilarious everyone wins. #GamesNight #MarketingAgency #OttawaAgency #TogetherButApart

We thought we'd jump on the trend and share some of the eccentricities of our new "coworkers" in our Work From Home offices.

We wanted to share a little bit of beauty in these uncertain times. From all of us at Alphabet - Stay safe & stay positive.

How will the Stories format, much loved on Snapchat and Instagram, translate in the corporate landscape of LinkedIn?

We’re looking for a detail-oriented, wonderfully articulate, and client-focused bilingual Account Coordinator to join the growing team at Alphabet. https://bit.ly/2wLfcuM

Our newest AlphaBaby, River, came to visit today. We’re happy to report that Jessica, Jesse, and River are all doing wonderfully. #WorkFamily #NewestAddition #BabyFever #OfficeFamily

We love getting to see our designs in person! Marley is clearly having a blast in Kingston at the 2020 Tim Hortons Brier (ps. If you want to get your hands on one of those beautiful scarves we designed, be sure to do it soon! We hear they are selling fast!) #TheNewVannaWhite

2019 was such a whirlwind that we needed a few months to collect our thoughts. Allow us to proudly present to you: our favourite Alphabet Moments of 2019.

Happy Super Bowl Sunday! If you’re more interested in the ads than the actual , like some of us, you can head over to Ad Week and see every ad (including their full-length versions) that has been released so far.

YouTube released a list of the TOP 10, no wait TOP 9 , ads Canadians chose to watch in 2019. The list ranges from an April Fool's joke that mocks the Fyre Festival to home videos of kids who don't want to eat what's in front of them. We're particularly fond of Ed Sheeran's "Posh Restaurant Ketchup Adventure". Which was your favourite?

#MarketingCheck! Unless you’re living under a rock, you’ve heard of TikTok. Sure this app is addictive (we’re not ready to divulge how many hours we’ve spent swiping), but is it worth your time as a Canadian business? We investigate in Part 2 of our TikTok series.

Congratulations to Jess and Jesse who will be welcoming little baby River to the world soon. We had lots of fun showering them with gifts and playing a game of Who’s That Baby? #AlphaBaby ... #BabyShower #OfficeCelebrations See more

What does the collapse of the city’s largest ad agency mean for the sector as a whole? Our president and CCO, Tony Lyons, discusses economic factors, evolving industry, and increased transparency in a recent Ottawa Business Journal article.

Happy Holidays from all of us. We celebrated a wonderful 2019 with enough food for half of Ottawa. #LeftoversForDays

We’re diving headfirst into the exciting (and daunting) world of TikTok. In Part 1 of this two-part series, we investigate this new platform that is all the rage with Gen Z and find out if we've got what it takes to become viral superstars.

The power is out but we’re making do by gambling on when it comes back on. #marketingagency #officewoes #poweroutageottawa #hydroottawa