Bayhill Media

How Realtors Can 15x their business with Facebook ads Realtors are among businesses that hold the highest ROI possible with leveraging Facebook ads. While it’s super easy to jump into boosted posts and message ads thinking buyers and sellers will start flooding in, a more strategic approach needs to be adopted.... We leverage data and creative advertising that has proven to provide the opportunity to 15-60x ad spend as a realtor. As a realtor, or any business for that matter, it’s critical that you develop a repeatable, measurable and predictable method in generating new clients. This is what we offer. The opportunity for you to 15x on your investment. DM us today to find out how we can help 15x your business See more

Staying Connected with Clients Virtually In the past 4 weeks, the demand for digital products and services has skyrocketed. For realtors, mortgage brokers, SAAS companies and many other businesses, the need to shift work remotely and connect with clients via digital mediums has forced businesses owners to totally rework their approach. We all need to stay connected with clients and coworkers. Check out our top 5 digital products and mediums your business can leverage i...n staying in tune with your clients and employees. #1. Zoom | Virtual Calls: audio & video #2. FaceTime | Video call your clients direct #3. Google Docs | complete paperwork and stay on track with collaborative work #4. Text or Email #5. Slack | Instant messaging hub that keeps your team on track Be bold and creative during these times. You’ll find that there are areas of your business that have been calling to be refined and improved upon. See more

More Serious Buyers are Looking at Real Estate During Quarantine Without a doubt some buyers have delayed their real estate purchase, however the ones who are left in the market are the most motivated and ready to buy. Due to restrictions on in-person open houses and entire brokerages working remotely, a wave of uncertainty sweeps through the market.... While restrictions by the government and guidelines set out by OREA have made it more difficult for sellers, rate cuts provided by the Bank of Canada have created a favourable environment for buyers. During this time, whether or not you innovate the way you serve your clients will determine your success over the next 3-4 months. This will not be a 2-4 week process. Your business must be prepared for at least 8-12 weeks of significant changes. If you have any questions of how you can continue to serve your clients in the best way possible during these times feel free to DM me Stay safe everyone! See more

How We Make Our Facebook Ads It’s super easy to make Facebook ads, right? But let’s be honest, there’s a huge difference in creating a campaign that drives results and one that just burns through capital.... After spending almost 7 years generating leads for realtors, builders and mortgage brokers, we’ve spent countless hours and money (a lot of it) in collecting the data we leverage today in creating our campaigns. There’s a clear method to how we create our Facebook ad campaigns that includes; #1. Reverse engineering who the target client is #2. Collecting data from previous campaigns and online sources to support the ad sets we choose #3. An engaging ad creative that stops them from scrolling past us #4. Copywriting that converts Without a structured approach, cash gets burned. We adopt a data driven approach that caters to the individual we’re trying to connect with so that capital spent is done so in the most cost-effective way possible. At Bayhill Media, we’re built by creatives, but driven by data. See more

How to use Google in generating leads as a realtor Google offers an incredibly valuable opportunity for realtors who are looking to hyper target a specific type of client. This strategy has proven to be a successful way in creating a predictable, measurable and repeatable method of marketing that businesses can rely on. Although in theory, it sounds easy, there are 2 key points to remember when leveraging Google in generating leads as a realtor.... #1. Optimized Website Whether or not you convert the traffic that is directed from the campaign is 100% dependent upon how your website or landing page is set up. This is where 50% of people struggle. They pay for a cheap website that is a simple template that most other realtors have, then run Google or Facebook campaigns directed to their site, but are unsure of why leads are not converting. This is due to an unoptimized website. Whether this is due to the copywriting, layout, images, branding or access is to be determined upon further review. #2. Quality of the Camapaign Google is among the easiest platforms to burn through capital and receive little to no quality results, which is why we advise against doing them on your own starting out. Choosing the right keywords, keyphrases, location and negative keywords are integral to the success of a campaign. We evaluate all of the data provided by Google in regards to what people are searching and when, then reverse engineer your campaign in targeting your ideal client. Next Up: How Realtors Can 15x Their Business Leveraging Facebook ads! Comment below ‘ Or ’ if you’d like us to share our top performing Facebook ads See more