Briand Marketing

Who here really wants to build a business and get to those consistent 10k months? Can I get a "HELL YA"!!! Now, who here thinks there is some sort of FAST PASS that will get you to the front of line quicker, easier without all the hassle and waiting?... Hmmm...guess what? Online entrepreneurship is not Disney. It's not the land of VIPs where you get to bypass the hard stuff. Nobody is handing out skip to the head of line cards. You want to start a business. You will have failures. You will feel the pain of tanked offers and launches that never took off. You are going to fail. You are going to have to adjust. You are going to have to get help with the things you can't figure out. You can't get to heaven without dying! When I was starting out decades ago, I had no plan, I had no mentor, I had no inner circle... What I did have were skills i could easily charge for. But... I had no clue who would pay for them. I had zero idea what to charge. I had no network of people to market to. I built that business by DOING. Once I was successful and hitting my 5k months, I took what I had DONE and built a framework around it. I then started charging people who wanted to start online businesses from home - for this framework. My second business was born. My clients wanted to start a freedom based business that would allow them some flexibility in their lives... but they had no clue where to start or what to do. I swooped in with my simple business building framework knowing more about their problem then they did! The sales was easy. I sold simple. I sold short-cuts. I sold a solution to their problem. This is business building 101. No express lane. No fast pass. No VIP lounge. You follow a plan. You get help with the things you don't know. You fail and adjust. You stay 2 steps ahead. You keep learning. You are enough. Yes, your dreams are BIG, but not too big to be impossible. I can't help you skip to the front of the line, but I can certainly cut down on your wait time! Book a call with me! (link in comments) ps. me and my boys at Disney many moons ago.

DO NOT MISS THIS OPPORTUNITY TO FINALLY BREATHE LIFE INTO YOUR ONLINE BUSINESS... even if you don't have an idea, tech experience or extra time!!!

LIVE PRESENTATION: 3 Secrets to Starting and Launching an Online Business in 30 Days! If you know that you were called to do something more, to make a bigger impact, you have a business idea - but don't know where to start and just need some guidance from a seasoned corporate pro and online entrepreneur... I can't wait to work with you! Learn More:... https://bit.ly/LIVELAUNCHAE See more

REGISTRATION IS NOW OPEN!!!!! The Accidental Entrepreneur will show you exactly what to do to Breathe LIFE into An Online Business. Perfect for Aspiring and Ambitious Beginners who don't know where to start, what to do and how to do any of it!!!... Perfect for current business owners who have been spending a whole lot of time, a whole lot of money, a whole lot of energy without getting a whole lot of results! BET ON YOURSELF!!!! I won't shame you into buying something you don't think you are ready for... BUT, I will tell you that I have personally used every excuse in the book: No time No money Not sure it will work for me Not ready...maybe in 3 months from now I just bought another course Not sure it all applies to me I can probably figure it out on my own I tried a course once and it sucked I have a business already I don't have an idea I know most of this already I pulled out these excuses like they were lotion infused kleenexs... one after the other. Until one day when i had a freakin epiphany at the counter of Winners. I had loaded up the cart and was with my 6 year old. We got to the cash and I handed over my bank card. DECLINED! Huh??? I made a quick call and discovered that there had been suspicious activity on my account and the bank froze it. Ok. Sh#t happens. And so... I handed over my business bank card. DECLINED! Insufficient funds. Single mom, two kids, long weekend and no money. One account frozen and the other account empty. I apologized to the cashier. I explained it to my little boy. And I tried to make myself small. A real "Honey I Shrunk the Kids Moment". I wanted to be invisible. I wanted to go unnoticed. I wanted to live in the shadows and disappear. That's when i knew i had to do things differently if I wanted different results. I KNEW I NEEDED TO BET ON MYSELF. Find a reason to say YES! www.accidentalentrepreneur.club

BEHIND THE SCENES LOOK AT THE ACCIDENTAL ENTREPRENEUR... (for all those of you still on the fence!!) My new program The Accidental Entrepreneur How to Start an Online Business from Scratch Without an Idea, Tech Experience or Extra Time and Money is ready to take a spin on the dancefloor!!! I am so excited to see how you are going to double, triple or even quadruple your income by following and implementing my ... signature 6 Simple and Powerful Steps and getting your dream business launched in the next 30 days. Yes, you heard me correctly. You can set up, launch and make your first sale all within 30 days! The Accidental Entrepreneur is the plan you have been waiting for and I can promise you I’m going to teach things in this program that I had never ever talked about before. Take a look at what you get for only $997!!!! Message me for info!!! https://youtu.be/7avfO7E1wO4

6 Step Accidental Entrepreneur Formula (Bypass the learning curve and stop wasting time trying to figure it out on your own

https://www.facebook.com/watch/?v=764997864061009 CREATE CERTAINTY IN AN UNCERTAIN WORLD - Start an Online Business by following 8 Simple Steps.

I NEED HELP AND FEEDBACK!!! PLEASE. On Monday at 8am Est I am representing Canada as part of an event #Around The World In 12 Hours. 12 women - each of us from a different country will be speaking on topics ranging from lead generation, stress management, money management, list building strategies, family health....... I will be sharing my "8 Steps to Start an Online Business From Scratch"... I NEED YOUR HELP!!! What title is more compelling? 1. How to Start an Online Business From Scratch....even during uncertain times. 2. The Fastest and Simplest Way to Start an Online Business...even during uncertain times. 3. 8 Simple Steps to Start An Online Business... even during a pandemic. 4. My No-BS, No- Nonsense, Beginners Guide To Starting an Online Business...even during uncertain times. 5. How to Start an Online Business that Truly Aligns with your Values and Lifestyle...even when the world looks dim. HELP!!!!

Count your clients!!!! Do you have more clients or less clients than this time last year???Count your clients!!!! Do you have more clients or less clients than this time last year???

"I thought I'd be farther along by now" said by hundreds of ambitious women who have been struggling to get their online businesses off the ground for months or years! I hear this complaint all too often. ... And it makes me angry because the struggle, the hustle, the disappointment is all so unnecessary but sadly all too common. If this sounds like you and describes your journey so far... PLEASE save you spot for my upcoming FREE masterclass. DON’T MISS THIS OPPORTUNITY IF: 1 The #1 reason you haven’t started your online business yet is because you simply don’t know where to START (you’ll walk away from this training with a game plan and total clarity) 2 You’ve been trying to build your online business for months (or years) but haven’t gained any serious traction that MOTIVATES you to keep going. 3 You’re feeling STUCK and you know that you need HELP NOW so that you can FINALLY make the kind of MONEY you know you’re capable of making. 4 You keep launching stuff that doesn't sell or speaking to people that never buy. If you are ready to FINALLY build a business that impacts lives, makes money and aligns with your values and lifestyle... Drop me a comment and reserve you spot for my upcoming FREE MASTERCLASS - 8 Simple & Powerful Steps to KICKSTART your online business today! Much love. KA

Want to connect with ambitious entrepreneurs just like you? Get instant access to my Facebook group right here! https://www.facebook.com/groups/Theaccidentalentrepreneur

Part of my job as a coach is to help you stretch outside of your comfort zone. To help you focus on what you want, articulate and share your vision, and take bold action to create it. Did you know that most people start an online business the WRONG way and spend an average of 18-24 months toiling, hustling and scraping by without making any real money. ... Is this you? Are you currently running an online business that isn't making money? If my signature course - The Accidental Entrepreneur isn’t financially possible for you right now, but you know in your heart you’re ready for more, please reach out directly to me. I promise to work with you, to meet your where you are so that you can get some quick results. Book a 1 hr call with me. I am a business owner, a corporate consultant and an online entrepreneur - you'd be amazed at what I can uncover in 60 minutes. https://bookme.name/Kellieann/lite/1-hr-call-with-kellie-ann discount in comments.

Which email service provider so you use? Mailchimp, Active Campaign, Convert Kit etc...Which email service provider so you use? Mailchimp, Active Campaign, Convert Kit etc...

If you could do anything in the world and not have to worry about money, what would it be? #freedombasedbusinessIf you could do anything in the world and not have to worry about money, what would it be? #freedombasedbusiness

BEFORE YOU START RAISING YOUR PRICES... Competitor analysis - it's absolutely crucial to know what your top 5 competitors are doing, what they're selling, what they are charging, what they are promising. In Module 6 of The Accidental Entrepreneur i teach How to Spy on Your Competition - because the people who follow you, follow them as well. ... Your audience knows their prices, the value they offer and if you're gonna deviate from those prices... your messaging has to reflect that promise and clearly communicate the results people will get in return. This is where coaches, consultants, course creators etc. go wrong. The truth is that increasing your prices is a very superficial action that isn't always necessary for growth. Hell, i made 5k in a couple of weeks with a tiny offer of $27 last year. Ask me how? I'd love to tell you.

SET YOURSELF FREE FROM THE SHACKLES OF YOUR BUSINESS Aaaaah, the sweet taste of freedom, "freedom" is a concept that is important to business owners - it is also a word that is important in your marketing. ... Let me explain: Business owners start their business usually with the thought of getting freedom from their 9-5 or their shitty boss. This idea of freedom - independence - is a huge factor in the decision to start a business. Hell, I've built a business off the back of this concept - How to Start a Freedom-Based Business'! And yet, for most business owners, freedom never ever materializes... Ambitious, passionate people start their business and years later they're STILL dreaming about taking a day off, a family vacay or having a weekend free from the shackles of a computer. If freedom is truly what you seek - then you've got to do the things that actually set you free. Working HARDER doesn't set anyone free... Doing ALL THE THINGS doesn't set anyone free.. Signing up for ANOTHER FREE CHALLENGE doesn't set anyone free... Diving into yet ANOTHER WEBSITE REDESIGN doesn't set anyone free... Spending hours, day, weeks developing ANOTHER OFFER doesn't set anyone free... YOU KNOW WHAT SETS A BUSINESS OWNER FREE?????? Working SMARTER - on the right things!!!!! Improving your CLIENT ATTRACTION SYSTEM is working smart... Improving your MESSAGING is working smart... Improving your CONVERSION SYSTEM is working smart... All of these three things give you LEVERAGE... they allow you to do more with less. They allow your business to become less dependant ON YOU and YOUR TIME. Meaning you become FREE! If you haven't updated your marketing, fine-tuned your sales and conversion system and you're still not 100% confident that you "know your ideal client", then this promotion is perfect for you. 90 min 1:1 call with me for $90 cdn. Pm me or drop a comment below. Schedule opens up next week!

STRUGGLING TO GET EYES ON YOUR CONTENT? Your goal is to STOP the endless scrolling. Get people to pay attention and consume your content. Add emojis to capture attention.... Write a headline that intriques, provokes, captures attention, speaks to your ideal client's biggest problem. Add white space between sentences. (use the preview feature to see how the text looks) Always include a next-step at the end like asking a question or making a statement like " Drop a comment below" or "LMK below" Don't batch comment - only comment to a few people at a time. Every time you comment, it bumps your post back up in the feed, showing it to more people.

WHAT ARE YOU DOING TO BUILD TRUST WITH YOUR POTENTIAL CLIENTS? TRUTH: Someone can know WHO you are and still NOT buy from you.... TRUTH: Someone can LIKE YOU and still NOT BUY from you. TRUTH: Someone can COMMENT on all your posts, CONSUME all your content and NEVER buy from you. WHO do they buy from??? THE PERSON THEY KNOW, LIKE AND...TRUST! So what are you doing each and every day to build TRUST with your ideal clients??? See my answer in the comments below

What does your ideal client need to hear from you today?

What is the most important part of your business? 1. Your online presence 2. Your reputation 3. Your Offers... LMK in the comments!

Are you ready to do what needs to be done: the things that will ultimately lead to greater success?Are you ready to do what needs to be done: the things that will ultimately lead to greater success?

LIFE IS EITHER A DARING ADVENTURE OR ITs NOTHING!!! Facing fear, doing something with no proof it will succeed and ignoring those voices in your head ALL TAKE SERIOUS GUTS!!! So to everyone of you out there listening or reading or watching meto everyone who is dealing with FEAR, CONFUSION, OVERWHELM... I want to make my commitment to you, your dream and your progress CRYSTAL CLEAR. I PROMISE to serve and support you. I PROMISE to be your biggest champion when shit gets real. I PROMISE to be available, open and honest as you struggle to overcome all the objections in your head. I PROMISE to meet you where you are. I PROMISE to leave you better off than when I found you. I PROMISE to teach, to impart, to guide, to mentor and to hold you accountable. I PROMISE to help you transform and realize your dreams. If you are READY TO TAKE THAT LEAP - I am your coach. If you are READY TO GET UNCOMFORTABLE and blow past your fears - I am your coach. If you are READY to go from stuck and broke and struggling I am your coach. If you are READY to do the work and get some skin in the game and make some REAL PROGRESS I am your coach. If you are comfortable with sitting in the tall grass I am NOT your coach. If you want to continue talking and NOT DOING I am NOT your coach. Who wants an AFFORDABLE, SHORT TERM COACHING experience with 1:1 access????

SELLING DURING COVID-19 I work with a lot of different clients, from different walks of life, different socio-economic backgrounds, races, religions, different countries, different continents. Some are small-medium corporate businesses, franchises or brick and mortar businesses. Others are one man shops, solo-preneneurs, online entrepreneurs, some were in the start up phase when Covid hit... Over the past 2 plus months of shut down, I have been asked the same question over and over How do I sell in a Covid-19 environment??? There is no simple answer and quite honestly my perspective has changed and evolved as I continued to prospect and sell. First, let me suggest that while COVID-19 has changed the way we work and where we work, it hasnt changed our need to GET RESULTS We need to keep the RESULTS we get our clients top of mind when selling and put on our GRIEF GOGGLES . Yes, you heard me our grief goggles. You see, every single person in my life, my circle, my orbit is experiencing loss Loss of a job Loss of a routine Loss of a workspace Loss of income Loss of a social life Loss of weddings and celebrations Loss of a support network Loss of entertainment (shopping, dining out, coffee chat) Loss of loved ones, in some tragic cases Honestly, can any of us truly remember such a devastating and disruptive time??? Everybody is working through some stage of grief or loss due to these restrictions and unknowns. So what does this have to do with selling? Everything. We are a people united in grief, in loss, in fear. The overall mood in this country is glum. How would you sell to someone who you know is grieving? Would you push a hard sell on somebody who is grieving?Push them? Agitate the sale? Of course not. Instead youd say: What can I do for you? How can I help? What do you need right now? How can I ease your pain? Most people want solutions to their problems. They want PROGRESS. They want to see a clear OUTCOME. They want you to SHOW them not TELL them how you can solve their problem. Selling in Covid is all about helping showing compassion, and building relationships that will last far beyond this virus...grief goggles locked and loaded. Id love to hear your comments. LMK what you think by dropping a comment or messaging me.

Ok. Lets cut the sh*t. Starting an Online Business from scratch or Re-Starting a struggling business is plagued with FEAR, OVERWHELM and CONFUSION. Fear because you are doing something you have never done before, without any solid proof or guarantee that it will work!... Overwhelm caused by the fact that there are so many moving parts to building and launching an online business! Confusion from not knowing in what order to do all the things! What do you think is the #1 reason so many people never get their online business off the ground? Ill tell you what it isnt. Its not lack of passion. Nor is it a lack of motivation or even a lack of money. The number one thing that keeps people from achieving their dream of building a freedom-based business is INFORMATION OVERLOAD. Not knowing where to start, what to do and when to do it, inevitability leads to doubt and hesitation and keeps people STUCK. I HELP PEOPLE GET UNSTUCK. I do this by: asking the right questions getting to the root of the problem quickly showing them the EXACT STEPS they need to take to bring clients in the door on repeat and put money in the bank. What if you had all the steps laid out for you? A roadmap to a successful and profitable online business? With the right tools, the right steps and the right mindset.. YOU ARE UNSTOPPABLE!

So, burning question...PHONE CALL OR TEXT?So, burning question...PHONE CALL OR TEXT?

I am the Accidental Entrepreneur. I fell into online business almost 20 years ago when the tech bubble burst and I found myself jobless. Back then making money at home doing something you love was not an admirable pursuit. ...Continue reading

Are you looking to increase your sales and attract clients on repeat? Say no more! Stop being the best kept secret on the internet... Download my free guide! https://accidentalentrepreneur.club/20-simple-ways-to-marke ps. find out the 1 simple thing i did that brought in 10 sales overnight!

WHY SHOULD PEOPLE BUY FROM YOU NOW??? If we start with the premise that people buy you first, your product second and your company third... what is it about you that is appealing?

MOST OF YOU KNOW ME AS A COACH, BUT DID YOU KNOW I AM ALSO A BUSINESS AND MARKETING CONSULTANT AND FORMER EXEC? How many times has a client questioned my marketing strategy, tactics and budget???? COUNTLESS! Why? Because they confuse ROI and ROMI. ... You want to take your business to the next level TRACK YOUR NUMBERS and UNDERSTAND your MARKETING INVESTMENT - It's not immediate! ROMI RETURN ON MARKETING INVESTMENT ROMI is not like the other (ROI) metrics because marketing is not the same kind of investment. Marketing funds are typically 'risked'! Refined thinking: "ROMO" or Return-On-Marketing-Objective reflects the idea that marketing plans/strategies/tactics/campaigns all may have a range of objectives or goals, where the return is not immediate sales or profits. For example, a marketing campaign may aim to change the perception of a brand or increase traffic to a site or boost attendance at a webinar. You must consider YOUR GOALS. And sometimes it's not about numbers! PERCEPTION. POSITIONING. AWARENESS. All just as important as Units Sold, Leads Captured, Conversions Made. Happy Friday!

ARE YOU INTERESTED IN STARTING AN ONLINE BUSINESS? You dream of ditching the 9-5 and starting a wildly successful online business doing something you love... BUT You dont know where to start... You don't know what to do first AND You dont even have a business idea yet! Heck, you don't even know what you LOVE to do anymore AND most days feel as though you want to throw your hands in the air a la Kermit the Frog! Grab my FREE Business Building Step-by-Step Blueprint Link in comments.

GENERATE 10 PLUS LEADS A DAY BY DOING 1 SIMPLE THING ON FACEBOOK!!!! (without spending a dime on ads) Its only getting harder to generate leads and grow your business.... Theres lot more noise out there in the online world and customers have more choice than ever before! As a marketing coach and consultant, over the years I have personally tried everything fb stalking, adding friends and family to groups, cold DMs, fb ads, google ads, price slashing and giving it all away for free!!! Sound familiar??? Everything clicked for me when I started working this SIMPLE STRATEGY Let me break it down for you Find a group in your niche that has at least 25K members Find posts that resonate with your particular business and audience. Then look at the comments and shares. Find the post that have at least 100+ this is a good indication that the post content is meaningful and people are interested. Take the post content, catalogue it in an excel sheet, trello board, airtable or a google docbasically, file it away so that you can potentially build a searchable content library. (thats for another day) Next, rewrite the post in your own words, with your own flare and you own point of view. DO NOT COPY. DO NOT PLAGERIZE. DO NOT BE LAZY. Take your re-worked post and start posting in groups where your target audience hangs out. Based on the fact that you selected the post topic in a large group and that the post originally had 100 interactions pretty much guaranteed that people will automatically start to like and comment after @10 seconds. This will build up the post authority and tell FB to show your post to more people. People then start checking out my profile and adding me as a friend. MAKE SURE YOUR PERSONAL PROFILE IS OPTIMIZED. Wall bait, freebies, CTA are must haves! Be diligent. Be inspired. Do this each and everyday. Make it part of your daily Social Media Workout . (ask me about this!) You will start to see results! Trust me! After 1 month if you still find generating leads to be HARD or IMPOSSIBLElet me know. My business is all about helping you build, launch and make money from an online business. WANT MORE TIPS LIKE THIS I invite you to hop on over to my Private FB community where I share value based tips like this on the regular. FREE GROUP Link in comments. Take care!!!

KNOW YOUR CUSTOMER'S "BIG DOMINO"... The thing that's stopping them from taking out their credit card. Knock it over, and not only do you get a customer...... you get a 'FAN'. You get a customer... a paying customer...someone who will wave your flag, scream your praises, support your content, buy your offers regularly. It just takes 1 offer and 1 person to say YES. 1. Bring your passion into your business. Its this passion that can help you improve your ability to connect with your customers and quickly determine their 'big domino'. 2. Understand what is special about your product or service. Only then can you develop a relationship with your prospects or customers based on delivering a memorable experience. So learn the questions to ask that will help you discover what their big dominio is...Price, Delivery, Speed, Warranty etc. Knocking that 'big domino' down will start the chain reaction to getting you paying customers! ps. it's not always price! #cashinfusionmasterclass

STRUGGLING BUSINESS OWNERS: JOIN MY FREE FB COMMUNITY Whether you're just starting your business from scratch, or struggling to make money consistently with your current business, it can be super easy to get caught up in all the nonsense. Let's get real. ... It's difficult AND overwhelming to know what steps to take, what to do first, what to avoid, what is critical and what is a giant time waster! There are so many things that grab our attention (and waste time), and pull us in a gazillion directions Your goal as an online business owner is to makes sales. To do this you need to get crystal, clear on: WHO your ideal clients are. WHAT their problems and issues are. WHY they are having these issues. HOW you can solve them simply and easily It sounds easy because it is . We tend to over-complicate things. We follow bad advice. We listen to the wrong people. We let fear take the wheel. Be mindful. Take note of what you spend your time on. Not everything is important or critical. So if youre not quite sure where to get started or need help figuring out where you've gone wrong... JOIN MY FREE FB GROUP DEDICATED TO SUPPORTING ASPIRING AND STRUGGLING ONLINE BUSINESS OWNERS. ps. link in comments

I am Kellie-Ann Briand Marketing Consultant, Business Coach, Creator of the Accidental Entrepreneur Business Start-Up System, Co-Owner of a Specialized Womens Health Clinic and lover of cheese! I help passionate and motivated men and women build, start and profit from an online business doing something they love! My signature 8-Step system allows you to cut through all the chaos and confusion and time-wasting BS that keeps you stuck year after year. I teach the fundamenta...ls and the foundation of a profitable and scalable business: WHO your ideal clients are. WHAT their problems and issues are WHY they are having these issues HOW we can solve them simply and easily without breaking the bank Basically, I get you there faster and smarter whether you are looking to start a business or grow a somewhat stagnant business. Looking forward to connecting with each and everyone of you! https://www.facebook.com/groups/Theaccidentalentrepreneur/ www.briandmarketing.com http://accidentalentrepreneur.club/ https://bookme.name/Kellieann/

HOW TO FIND YOUR 'BIG IDEA' The rst challenge with starting an online business is nding the BIG IDEA that combines the time and resources you are able to afford and are willing to invest. You want something that utilizes your talents and passions while meeting a need that people currently have. (if you've never heard my story about a client who wanted toilet train cats...ask me!)... The BIG IDEA - One that will become a great product or service, that people will want to line up to pay you for. The BIG IDEA Formula = 1. a skill you can monetize 2. turn into a product or service 3. that people want to pay for Your BIG IDEA comes from the opportunities within a particular group or niche. Need to find a hungry audience. Figure out their problem. Offer them a solution. Ask Yourself: 1. What do you love? 2. What are you great at? 3. What do you get paid to do? 4. What does the world need? Your 'BIG IDEA' is at the intersection of your passion, your mission, your vocation, your profession. Self-awareness is the to this exercise. Without understand why youre currently doing what youre doing, or behaving why you are, makes it almost impossible to make progress.

HOW TO GET WHAT YOU WANT IN BUSINESS and in life. What do you want? In order to get what you want... You have to DECIDE what you want. You have to place an order. The more specific you are, the faster and easier to make it happen 1. Clarity = Power 2. Commit to a result and an outcome. I want to make 50,000 in 2018. I want start an online business in 6 months. I want to onboard 3 new clients each week. 3. Stay clear on your own power Focus on what you can control 4. Remember that you have a purpose. You have the power to create change You have unique gifts and talents No limits 5. Be Brave Without Proof All progress starts with a brave decision! 6. Be Willing to Do Things Differently The I know this already mentality is holding you back TRY THESE WORDS! I WILL (expresses guaranteed action) I HAVE (acknowledges it into existence) I AM (stamps the truth) What is 1 thing you really want

Still holds water!

HOW TO MAKE PEOPLE BUY YOUR PRODUCT OR SERVICE. Most people search for solutions to their problems, not products. They want PROGRESS. ... They want to see a clear OUTCOME. They want you to SHOW them not TELL them how you can solve their problem. If people can't see how their problems can be solved by what you are selling, they will walk away. So, GET ATTACHED TO PROBLEMS. AND be clear on the problem you are solving. BTW it has to be A REAL PROBLEM a problem that exists in nature. 1. Find the problem 2. Offer the benefit 3. explain why your product will solve it. Be specific. Be clear on the outcome. Most people tend to be vague, or complicated or make too many promises. Ex. A life coach that says they MAKE PEOPLE HAPPY. (too broad, too vague, too unclear) Ex. A business coach that promises a 200% increase in sales in 8 weeks. (too academic. Not tangible) Ex. A course creator that promotes 20 videos and 10 fillable workbooks. (no solution. No clear outcome) You must understand your clients pain points and their desires. So, GET ATTACHED TO OUR AUDIENCE and THEIR PROBLEMS. TIPS: 1 SELL THE BENEFITS not the features. HOW DOES THE PRODUCT MEET THEIR NEEDS? 2 Don't make your marketing message all about your product. Make it about their problem and your solution. 3 Focus on EDUCATION not PROMOTION. 4 Ensure that the outcome is tangible something your prospects wants, needs and can sink their teeth into.

Happy Easter! New beginnings. New challenges. New normal.

HOW TO WRITE AN EMAIL IN 15 MINUTES OR LESS! Writing an email shouldnt induce panic. Too many entrepreneurs spin their wheels on their weekly emails to the point of not doing them very well or not doing them at all! ... Writing and producing content on a regular basis can be a challenge for most entrepreneurs and a good chunk of my consulting business has been creating engaging and original content for small business owners. People typically struggle with two things: 1. finding their unique voice and 2. finding the time to actually sit down and hammer out the copy I have been using this simple step-by-step approach since my days in a newsroom writing stories and generating 4 story ideas a day! 1 Write a stand our subject line. Dont try to be too clever. This is your chance to pique your readers interest in the inbox and entice them to open your message. Tips: No requests. Avoid 1-word subject lines Dont beg for attention Dont make it sound like its generic or automated Avoid ALL CAPS No false scarcity or urgency Dont try to be too cute or clever 2 Add a pre-header - a line of text that appears beneath the subject line in the mobile inbox. It is the first line in your email body text. Think of it as an extension of your subject line. No more than 6-10 words to catch your readers attention. Tip: Pretend a friend is asking you Hey what are you going to write about today? Answer in 1 simple sentence that is crystal clear. 3 Pretend that same friend is asking you to tell her more. Answer in 5 simple short sentences. Tip: Use bullets. Readers are most likely skimming. 4 Include 1 call-to-action. Tip: Position your call-to-action towards the top of your email so that its visible and doesnt readers to scroll. 5 Add 2 sentences to each of the 5 sentences. Add details and some color! Tip: On average, emails with less than 20 lines of text see the highest click-through rates. 6 Proof. Edit. Format. Send. Tip: Remember that research shows that the best days to send are Tuesday and Thursday and times vary between 6am, 10am, 2pm, 8pm. I personally have had the best open rates with 6am and 6pm. I highly recommend you use an ESP like Convert Kit or Mailchimp to manage you email campaigns. It is simple, robust and allows you to easily segment your audience and set up automations. Both have a cool feature that lets you resend your email to people who didnt open it the first time.

Book a FREE 30 Minute call with me! https://bookme.name/Kell//free-30-min-call-with-kellie-ann

NOW is the perfect time to get your online offering up and running! But, there is a RIGHT WAY and a WRONG WAY to launch a new offer. THE WRONG WAY:... hours at your laptop sweating the small stuff all-nighters consumed with cute graphics and logos money spent on software, ebooks, mini-courses and how-to help time wasted on content creation and free challenges that suck up all your time, energy and don't generate any money pissing $$$$ away on boosted posts and fb ads you cobbled together yourself only to realize you know jack-sh#t about paid ads dealing with your family questioning your sanity and every move managing extreme levels of guilt about all the time you are spending away from your family on a project that isn't coming together attaching yourself to your 'big idea' only to realize nobody wants what you are selling drowning in debt and a sea of FREE offers because desperation has set in holding out for that big pay day....waiting for things to be different... only to hear.... SILENCE. THE RIGHT WAY: validating your offer and knowing without a doubt that there are clients willing to pay for what you are selling creating massive value and an audience of potential clients without paid ads developing content that converts executing a fast track plan to generate 5k months perfecting 3 simple ways to infuse cash into your business in a matter of weeks learn how to stop trading time for money ALL THIS BY SIMPLY IMPLEMENTING MY: No-Nonsense, No-BS, 8-Step System to FINALLY Getting Your Online Business Off the Ground. http://accidentalentrepreneur.club/ 8 weeks to a fully built out, thought out and profitable online business!

"INNOVATE ONLINE" With many businesses forced into full or partial closure this is the perfect time to diversify and increase your online operations. Get your business online, start monetizing your skills and making offers that people NEED in this time of crisis....by creating online courses, programs and communities to expand your business and generate revenue.... To help you in these tough times i am offering you all a FREE 30 MINUTE CALL WITH ME. In tough times its essential to collaborate, innovate and support each other. Staying positive and looking for opportunities to learn new skills that will help us thrive has never been more important than right now. I can help you implement new strategies, skills and techniques that will ensure you and your business has the resilience and robustness to thrive in challenging times. Book a FREE CALL if you are looking to: create partnerships that ensure an endless supply of leads. use social media groups to supercharge your lead generation. create virtual programs or an online course to attract untapped markets and drive online traffic. find new ways to successfully present and convert sales leads online and on the phone. Do You Just Need to Speak to Someone? In these difficult times it is important to have someone to talk to and get some sound advice. For this reason I am making myself available to answer your questions and give you some help where I can. If you want to arrange a call just drop a comment below. No complicated forms or links.. just say yes! and i will reach out. or you can email personally at [email protected] with your questions, phone number, time zone and best time to call. We will all get through this if we work together.

The global COVID-19 crisis is shaking up the world. Its a challenging and uncertain time for all of us, with lots of questions and unknowns. As marketers and business owners, we can't operate business as usual nor hide under a rock. It requires us to revisit our marketing strategy. ... The goal is to stay in contact to maintain or even build trust, so your audience remembers you in a positive way after this freakin crisis is over! Tips to ensure you don't damage your brand image in a time of emergency and uncertainly: 9 Tips 1. Acknowledge the crisis. Show compassion, be human. 2. Let your audience know if your business is affected by the virus and how on your website. Also, adjust your business hours on social channels and Google Business. 3. Share what precautions you are taking to ensure service or product delivery. 4. Leave health tips to the experts and authorities...unless this is your business. 5. Avoid sharing COVID-19 articles unless they are directly related to your industry and helpful to your customers. 6. If your industry is strongly affected by the current crisis and nobody is buying, consider switching to educational or inspirational content...kinda like a virtual hug. 7. Stay on top of your marketing numbers and review your KPIs at least weekly,. Considering pausing your paid traffic ads depending on stats. 8. Ask your audience how you can help them. Get ideas of what content they want to see... but keep it within your area of expertise. 9. Stay in contact now more then ever. We will weather this storm. Be responsible business owners and more importantly, be responsible human beings and do your civic duty by social distancing and following recommendations in your area. Much love, KA

THE NUMBER 1 THING YOUR PROSPECT CARES ABOUT: TRUST (keep reading.. at the end i share my top email campaign for building trust and booking sales calls) What are you doing to build trust?? ... Are you spending all your time scratching and clawing for new business? Do you have a client attraction system in place? Do you even know what that is??? GET OFF THE CASH FLOW ROLLER COASTER! This is symptom of the real problem: TRUST! Trust is not given easily. People are drowning in sales funnels, webinars, emails, videos and OFFERS. So how do you stand out in the marketing place.. without spending thousands on softwares and gurus... First you need STRATEGY and EXECUTION... but a lack of trust will derail even the best strategy. People want relationships. People say they are not opening emails from Mailchimp and Constant Contact... because they know what's coming. They are skeptical. And yet... studies show that prospects still prefer to be contacted through email. The average human sees 1000s of marketing messages a day. Thanks social media!!! So take a step back. Understand you client. Understand their dreams. Understand their problems. Don't be a machine. Whether you have unique content or you are simply sharing content your prospects would be interested in...this is one of my most recommended short-term lead generation campaigns. MY TOP EMAIL CAMPAIGN FOR BUILDING TRUST AND BOOKING SALES CALLS: Email #1: This first message is meant to provide value. The message should be short and sweet. Very small sentences and paragraphs. Important: the content you link to should be something your prospect needs or wants or is interested in. Email #2: This is all about why you sent the content you did.. the benefits, the value, how it helps them... then tie that content into how you can help, why they should speak with you. Email #3: Time to connect. Create a unique reason why this specific prospect would be interested in speaking with you. How can you help. Incentivize them to book a call with you. Keep it short. But be clear on what's in it for them and why they should book a all with you. Email #4: Follow-up. Dont ask too many questions. Ask one simple question. Keep it focused so there is just one simple response the recipient can make. I have developed 10 Email Campaigns that are designed to build trust, build authority, book sales calls, re-engage lost prospects, fill webinars, launch products etc. If you are interested in connecting with paying clients, getting off the cash flow rollercoaster and actually having sales conversations that convert... drop a comment below.

ARE YOU STRUGGLING TO SELL SOMETHING? A product...a service...a package...a membership... Drop me a line in the comments or pm me. Pitch me your offer and i will tell you exactly what's going wrong and how to fix it...FOR FREE.... It's all in the pitch and there is a simple formula to follow. Every time you say the wrong thing, use the wrong words, in the wrong order, to wrong people... you lose $$$$ AND a prospect who should have converted. Who needs help? No strings attached.

It's RESOLUTION TIME again. 2020 is going to be DIFFERENT!!! Right? You've probably already bought a new journal, invested in a new piece of software, reorganised your work space and vowed to DO THINGS DIFFERENTLY IN 2020! ... Part of why you are not having success is because you: 1. Don't know when to give up or... 2. Give up too easily. Good intentions don't work if you can't stick with something for more than 6 months. I mean stick with it. Do one thing and do it well. Focus on one audience, one offer, one solution, one simple and obvious result! If you have spent the better part of last year rebranding, creating multiple programs and courses that don't sell, refocusing on new audiences, new business ideas and new logos and give aways AND STILL HAVEN'T SOLD ANYTHING... You need to take a serious and hard look at your business. One thing I always do with my clients is to figure out 'what's going to make the biggest possible difference in your bottom line as quick as possible'. Sometimes this means starting over. Sometimes this means giving yourself permission to accept failure and create new opportunities. We've all had stinkers. We've all had flops. It's how you respond that matters. Creating another program or service and throwing it out online is not the answer. Ready to give up? Refuse to give up even when all signs point to START OVER? I guarantee you need strategy, tools and support. Give yourself a hard deadline and get some help and eyeballs on your business NOW!

How do you get clients to see VALUE in your expertise? Talk to the RIGHT PEOPLE and GET SPECIFIC and focused about the results you deliver! 1. GET CLEAR on WHO you're serving. If you want to work with online entrepreneurs??? What type? Service providers? Makers? Coaches? Fitness gurus? Speakers? Authors? If you want to work with small businesses... What type? Online? Brick and mortar? Retail? Clinics? There a gazillion ways to get specific!... 2. FOCUS on the PROGRESS not the PRODUCT... show them how will help them get from Point A to Point B. Make sure your title isn't vague! Calling yourself a coach or strategist of developer is VAGUE and won't help you attract your ideal clients. You are the vehicle that will get them to where they want and need to go. So communicate the RESULTS they will get by working with you! 3. RESULTS - again, its about the problem you solve, and not what you offer in terms of products or services. Do you help people get more customers? Make money consistently? Make 5k months? TALK ABOUT THAT! Talk about what you help people achieve and not about the 10 packages or services you sell. You are selling TRANSFORMATION not a 6 hour coaching package worth xyz dollars. I've proven time and time again with my clients that when you work with me, I show you exactly where you're going wrong and how to fix it! No theoretical BS IF YOU ARE STRUGGLING TO: START a BUSINESS FROM SCRATCH FIND A PROFITABLE BUSINESS IDEA MAKE 5K a MONTH CONSISTENTLY BOOK SALES CALLS FIND PAYING CLIENTS VALIDATE YOUR SEEDLING OF AN IDEA GET COMFORTABLE ASKING FOR A SALE IDENTIFY THE PROBLEMS IN YOUR BUSINESS Want to jump on a FREE 30 call - Message me or drop a comment.

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STOP TRYING TO CLOSE! Instead, focus on helping your prospect determine if it makes sense to buy what you are selling or serving. If it does, they'll say yes.... If not, they'll stay right where they are. It's that simple. The MORE you try to do it, the LESS they want to do business with you. So, stop doing and start showing. Show them the value you bring, the transformation you offer, the change that they will experience. And VOILA... before you now it, you've made a sale.

FINDING IT IMPOSSIBLE TO SELL CONSISTENTLY??? Ironic isn't it??? Youre the expert on your product or service.... Youve logged hundreds of hours learning, researching, developing, packaging, collecting and analyzing. Nobody knows more about the features,, benefits and value of your product or service than you. Then why is it so hard to SELL????? Why is it so hard to turn all that knowledge into a compelling marketing message? Why is it so hard to convince people to whip out their credit card? Why are you NOT MAKING MONEY CONSISTENTLY??? There's a simple answer...Your messaging is off. WAAAYYYY Off. You could very well be talking to the right people, but you aren't communicatng the value, you aren't clearly mapping out how you help. ALL YOUR KNOWLEDGE IS A MAJOR STUMBLING BLOCK. Forget everything you know or think your know and concentrate on the following: 1. Your audience 2. \What you want then to do 3. Their current problem 4. Their desired outcome 5. Your Promise It's that simple.