Lawn Care Marketing
475 Elgin Ottawa, ON, Canada

Way too many bigger businesses are relying on referrals and local long-term reputation to grow. They have the resources to claim all the prospects looking for services online but after analyzing a number of digital presences (we're at like 15,000 now) our research is showing that in most markets, the competition online is underwhelming. More often than not, it's just the oldest digital presences that have slowly risen to the top purely by happenstance. ... A precarious position to be in. This is the golden opportunity for new companies to come along, a few creative tactics up their sleeves, ready to take this neglected business off the table. And I want to leverage this to help some little guys. Registration for the first round of Lawn Authorities Bootstrappers will close shortly! Together we'll go through the steps of building a digital presence that can do damage without spending much or any mula. In this first round I'll be only choosing those who want it badly and are ready to put in the work. I'll be documenting this first round and developing templates for future Strappers. So if you want it. If you're ready for it. Join the Lawn Authorities Facebook Group and register within. Link in bio

Getting to meet @judithross_wrightmfg IRL this week was a real treat. We've known each other online for a while now. It was nice to confirm all my positive suspicions of her. Her job is to fly all over the USA and Canada to educate mower dealers about her beloved equipment.... She tours with a truck driver and trailer around different cities and look for mowing crews to offer trial runs on the spot. Right on their routes. It was super inspiring to see someone who enjoys and is as successful at her job as she is.

If a beautiful website exists on the internet and no one is around to see it, does it make a noise?

Put yourself in a market of your own. One YOU own.