Cortex Marketing

Have your customers played an instrumental role in defining the new ways in which you live and work? Brian's did. You may enjoy this read... #BrianHalligan #HubSpot #CEO #Founder ... https://blog.hubspot.com//how-hubspot-customers-shape-next

"Zooming" has turned into a verb. It's now something we do and is becoming more and more ubiquitous with normal daily life. We now meet online with the same casual behaviour that we had with our in-person meetings. As we are almost a year into doing everything online, one of the guys that shaped my view of life and how I operated in it was Simon Sinek. Simon is an author best known for popularizing the concept of "the golden circle" and "Start With Why", described by TED as ..."a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?". This 5-minute video is a great opportunity to learn from one of the top presenters of our time, while he walks you through how to effectively give compelling and memorable presentations... a crucial skill in 2021. https://youtu.be/e80BbX05D7Y

NEW BLOG POST: "Social Media, Groups Or Pages; Which Is Best?" When Social Media started in 1997, there wasn't much to it. It started to get its rise in the early 2000s when the first big-ideas regarding the power of online networking and when it was in its infancy. In fact, there were many great ideas that came across the platforms at the time and two of the most popular features with the staying power of time, have been groups and pages. ... So which one is best for you and your business? #socialmedia #socialmediamarketing #socialmediamanager #FacebookPage #FacebookPageManagement #facebookgroups https://dickinsonent.com//social-media-groups-or-pages-wh/

Whew, eh? You made it through January with few issues. What if 2021 was the shift you were looking for? It's time to shine and bask in the glow of your vision coming into contact with reality... welcome to 2021! #FebruaryDeals #ContentIsKing #BusinessHelpIn2021

Sales Prospecting Statistics for 2021 (source Hubspot) 1. More than 40% of salespeople say this is the most challenging part of the sales process, followed by closing (36%) and qualifying (22%). If you find prospecting to be the most difficult part of your job, you're not alone.... 2. HubSpot Research found 72% of companies with less than 50 new opps per month didn't achieve their revenue goals, compared to 15% with 51 to 100 new opps and just 4% for companies with 101 to 200 new opps. 3. 19% of buyers want to connect with a salesperson during the awareness stage of their buying process when they're first learning about the product. 4. 60% want to connect with sales during the consideration stage after they've researched the options and come up with a shortlist. 5. 20% want to talk during the decision stage, once they're decided which product to buy. 6. It takes an average of 18 calls to actually connect with a buyer. 7. Only 24% of sales emails are opened. 8. Nine in 10 companies use two or more lead enrichment tools to learn more about prospects. 9. At least 50% of your prospects are not a good fit for what you sell. 10. 77.3% of respondents said their company provides at least one-quarter of their leads. Curious to know more about how you can take your sales and marketing to the next level, schedule a complimentary quick-call and let me help you discover a way to increase your sales & conversion-engagement online: https://calendly.com/dickinsonent/discovery-call

TAG YOUR IT!! (turn up your volume) Seasons Greetings and Happy New Year! With every new year comes challenges and obstacles. I wish you hope, courage and prosperity to help you overcome all of the hurdles you may face.... All my best, William

SEO TRENDS FOR 2021: The world is changing. If you are someone who does not like change be ready but know, content is still king!! This is a great article about the world of SEO and how it is becoming a scientific mixture of content, keywords, coding, and images. https://bit.ly/SEO2021Trends Sound scary and overwhelming? Let's have a complimentary quick chat! Schedule that here: https://bit.ly/CortexQuickChat ... #OfferingScentedZoomRooms