Cutthroat Copywriting

Happy Mother's Day to all of the mamas out there!

The writing's on the wall. + It is a proven fact that if you struggle with writing your business copy and content, your readers will pick up on that and lose interest in what you have to say. + A good copywriter will get a bird's eye view of your brand, being able to spread your message through enticing, attractive and professional writing that captures and engages your audience.... + And that's what you really want, isn't it? See more

There is something really awesome about the accessibility of information in today's world. That is that there is SO MUCH of it, and you can reach it SO QUICKLY. + But that also means that the art of good copywriting has all but died out in favor of bland words used to fill empty space. Marketers simply don't have the time to put out quality work that keeps up with today's digital world. + Except for us. We MAKE the time to write personalized, enticing copy that connects your ...brand truth to the essential human truth of your audience. + We are David Abbott laying beneath a Volvo 740 in order to sell your audience the safest car on the market. Because if we are going to borrow time from anybody, we know how important it is to give something of value back to them. + Think old school advertising for the 21st Century audience. You can trust us to tell your story the way that it deserves to be told. See more

I spent most of my day pouring my brain out to bring you guys a KICK BUTT blog post about SEO keyword research. Everyone forgets about it, but it is the basis for every solid content marketing campaign out there, and the cheapest way to get your website ranking on those search engines! + I'm not going to get too deep into it, but there is pizza and puppies, so it's worth checking out just for that. https://cutthroatcopywriting.com//top-5-seo-keyword-resea/

A little bit of humor to get us through the Monday grind. + For our American friends, we hope you had a wonderful Thanksgiving - welcome back!

It's just that easy. But it also isn't. In a world where content is king, there seems to be so little value placed on those who actually create the content that makes the marketing world go 'round. The reality is that bad content ruins good businesses - and the last thing you want to be doing is hurting your reputation while you are trying to build it. + As a business owner, you tweet, talk and text all day long - so why do you need to hire a content writer to help you market... your company? + It's simple. Your credibility is crucial. Especially today, when so many keyboard warriors are standing at the ready to tear you and your brand apart over grammatical errors, sentences written out of context, or simply boring content. The most brilliant marketing concept can so easily be destroyed by poorly written content that doesn't engage your audience, or worse, turns them away. + That's the value in hiring a professional content creator, written out in black and white. We are experts at our craft, we've studied good writing and bad writing, and we know every trick in the book to get your audience hooked on your brand. We know how to expertly communicate your ideas and how to persuasively sell them to your target customers, connecting your words directly to those who need to hear them. + Interested in learning more? Ask us how we can help. See more

Book Hangovers. They exist. + Our book club pick for November is The Other Woman by Sandie Jones and if you haven't read it, you HAVE to. It's an INCREDIBLE (shouty caps of emphasis) thriller about a woman, her fiancé and his overbearing mother. But the twist ending will leave you breathless. + We grabbed our copies for 40% off at Indigo, Chapters and Coles (not an ad, and you also can't order it online because their site says that it won't be released until next march ) ...last Saturday afternoon and we had it finished by Sunday night. (Total #booknerd things.) + What have you been reading? Anything that you can recommend for our December read? See more

Write every day. EVERY. Day. Even when you don't want to. Even when you're tired. Even when you've just spent the entire day in and out of meetings that could have all been settled with a couple of e-mails and your favorite show is just starting and you haven't missed a single episode. That's what PVR is for, darling. + Do you want to be a great writer? Write every day. Do you want to be a great jazz trombonist? Trombone every day (kidding, we know that isn't a verb). Do you ...want to be the next Connor McDavid? Practice Every. Single. Day! Betcha Connor hasn't skipped a single leg day. + I've had writers tell me that even on their worst days, when they sit down at their keyboard and their computer screen looks like taking on Everest and their heart feels heavy and their head feels empty, they still do it anyway. By the time they shut their computer off for night they feel like a new person - like all of the weight of the day has vanished, because they just spent a couple of hours feeding their passion. It doesn't have to be good writing, it just has to be writing. Just get it out of you. Bad writing is what good editing is made for. + Consistency is the key to success. You will never dominate the field if you refuse to practice until you "feel like it". Show up every single day, and do it for nobody but yourself. See more

Bump your business's search engine ranking with SEO-driven blog bundles. Message us for inquiries or check out the link here! https://cutthroatcopywriting.com/specials/ Sale end this Friday, November 23rd, at midnight.

Sorry, we can't pass up a good grammar pun. Or a bad grammar pun. Especially one that ties in with Christmas! + Just a reminder that we are still offering a WICKED deal on holiday e-newsletters, but we're going to be rolling out something special tomorrow, so keep an eye out for it!

Hey Monday, where'd ya go? + They're testing the fire alarm system over here, which means that every 15 minutes, without fail, our creative environment has been interrupted by sirens. One more time, and I swear... Oh. There is goes again. + We don't understand how important our work environment is for our productivity until our "zone" is under attack. And if there is anything that we know about writing, its how spotless our offices become when we've been hit by a wave of writ...er's block. + Today's Writing Tip Tuesday is your reminder that taking 10 minutes or a half an hour to eliminate distractions is not selfish, but sometimes necessary to keeping you trudging through your creative blocks. Keep your work space clean, and keep all of your tools within reach. Proper lighting is your best friend! It allows you to see what you're doing (duh!), but it also stimulates cerebration, making you work better! Keep the coffee close by and maybe get yourself a little desk plant to bounce ideas off of. Hey, we ain't judging. + Not a writer? Perfect. This advice works for everybody, in every industry. Don't give yourself an excuse to fail, instead give yourself every opportunity to succeed. See more

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How many socks are you knocking off today? Stand out and be seen.