Direct Value Innisfail
5027 50 Street T4G 1M1 Innisfail, AB, Canada

From curiosities to collectibles; you’ll find it all right here!

We’d like to brighten your day and share some beauty with you courtesy of our Town of Innisfail neighbours, Lilac & Lace Floral Design. Come by and support another great local small business here in the heart of Alberta.

Brighten up your space with the warm glow of this character piece. Shop for housewares, furniture, tools, toys, books and more all under one roof at DVI!

Every garage needs a proper workbench. Save $$ and shop locally here in Innisfail!

Up your kitchen game with huge savings on appliances and more at DVI!