Gnooko Digital Marketing
675 Cochrane Drive, Trillium Executive Centre, East Tower, 6th Floor L3R 0B8 Markham, ON, Canada

"In business, Words are words, explanations are explanations, promises are promises, but only performance is reality." ~ Harold S. Geneen

Outstanding people have one thing in common: An absolute sense of mission. ~ Zig Ziglar

That ability to say no and really be okay with it is one of the most precious things about running an expertise firm. ~ David C. Baker

Listening requires very little effort and yet, for something that seems so easy, it is the weak link in the skill set of many salespeople. And, of course, the typical salesperson will disregard the thought of training in this area. So don’t be typical. You can start listening to your clients right now. All you have to do is stop talking. Furthermore, don’t interrupt when clients are speaking, and don’t talk over their words. I’ve coached thousands of sales calls, and I can a...ssure you that most salespeople talk until they’re blue. When I listen in on sales phone calls, I sometimes hear a few sudden gasps from the client as if she is trying to say something but can’t get a word in. I tell the salesperson, Quick! Call 911! Your client is choking! . . . because you won’t let her speak! Many salespeople don’t even notice when a client is trying to talk. Don’t be that kind of salesperson. Don’t be so wrapped up in your sales pitch that you can’t even stop to hear what your clients have to say. Clients don’t want to hear a lecture from you; they want to have a conversation with you. Clients remember a salesperson who listens. Listening is a sales superpower. ~ ‘Sales Mastery: The Sales Book Your Competition Doesn't Want You to Read’ by Chuck Bauer See more

When people read your material, they'll be building an impression of your brand. If they find what they read helpful, informative, or enlightening, they'll think more highly of your brand. Furthermore, if they see your content published on external sources and showing up on their social newsfeeds, they'll perceive of you as a more trustworthy, established thought leader in the industry. Jayson DeMers ~ , ‘The Top 10 Benefits of Content Marketing’, Inc.

A lead-generating promotion with a free content offer can produce more than double the response as the same campaign without the free offer. Good content marketing is that effective. By publishing new and relevant content on your digital channels, and doing so often, you can increase the likelihood of new customers finding out about your business, its services, and the value you can bring them. Plus, prospects are more likely to return to your website when they know you frequently add fresh content. ~ Robert W. Bly, 9 Ways Your Content Marketing Can Generate Leads and Close Sales, Entrepreneur