Mehtric
810 Humboldt Street V8V 5B1 Victoria, BC, Canada

This is a good primer on why metrics matter!

#truth #mehtric

These are the email stats you need to know! Total Open % = open emails / total emails * 100 (number of opened emails, divided by total emails and multiplied by 100)... Total Clicked % = clicked emails / total emails * 100 (number of clicked emails divided by total emails and multipled by 100) Total Unsubscribe % = unsubscribed emails / total emails * 100 (number of unsubscribers divided by total emails and multiplied by 100) Total Abuse Complain % = complain emails / total emails * 100 (number of abuse complaints divided by total emails and multiplied by 100) CTR (Clickthrough Rate) % = open emails / clicked emails * 100 (number of opened emails divided by clicked emails and multiplied by 100) Total Sent % = total created emails / total sent emails (number of total created emails divided by total sent emails) Average Earning per Click = total earnings / clicked emails (total earnings divided by clicked emails) Average Earning per Open = total earnings / open emails (total earnings divided by opened emails) Average Earning per Email = total earnings / total emails (total earnings divided by total emails)

Data will be responsible for the biggest shifts in wealth since the industrial revolution. Data is the new oil. The question is, will you be on the receiving end of that wealth? -James Whittaker, Distinguished Engineer, Microsoft

Are you tracking the wrong metrics? http://firstround.com//im-sorry-but-those-are-vanity-met/

This is a good primer on why metrics matter!

#truth #mehtric