Olivia Chadwick

This year I made a commitment to no longer be satisfied with simply not colluding with diet culture. I am now in the business of actively dismantling it and I am inviting you to join me. It begins with us. We are the culture makers (Kelly Diels). Kelly says "The Female Lifestyle Empowerment Brand is what our culture insists womxn embody AND is a business blueprint that leverages privilege to create authority over other womxn."... FLEB marketing is when women use photos and narrative that sells products and services using manufactured authority like photoshopped images in luxury locations rather than leading with qualifications, real testimonials, your values, your story and your substance. In fitness its body transformation stories, six pack abs, super high intensity workouts for the young and already fit, offering nutritional shakes over real food, programs selling weight loss, dramatic body sculpting, supplements that cure energy problems, cleanses, juice fasts, detox programs.......I could go on. I think you get the point. FLEB is alive and well in the fitness industry. The point is FLEB is designed to make us this that believe that we are the problem and the program, service, plan or product is the solution. For fitness marketing to empower people and create a path toward wholeness and health it must beanti-FLEBbecause this type of messaging is anti-oppressive, inclusive, promotes self-care, healing, and wellbeing. Anti FLEB (Female Lifestyle Empowerment Brand) marketing is important because,as a societywe need programs and businessesthat are evidence-based and intended to heal our relationship with our bodies, food and exercise. As part of my commitment to anti-FLEB marketing,and anti-diet education I am offering a new e-coudse and workshop. This is the beginning and you can go on this journey with me. Healing starts with us and we can only be free when we are all free. https://www.eventbrite.ca/e/em-body-becoming-comfortable-in

Classes running with a maximum of 3 people each spaced 3 meters apart. Masks are mandatory.

Easier said then done. But possible. #radicalselflove #bodytrustisyourbirthright

Culinary Connection 2.0 is coming!!! Philosophy : ‘Food is a Feminist Issue’ Menu : Meal-Sized Summer Salad Get your tickets: https://bit.ly/2Q8a5L1... #culinaryconnection #foodisafeministissue

A required reading! #thebodyisnotanapology

Today I completed a workshop on feminist marketing with this smart and inspiring woman, Kelly Diels. I’m so tired of female empowerment marketing and all it’s bs designed to make us feel like outsiders. We are the culture makers. #feministmarketing #kellydiels #wearetheculturemakers