Routine. Natural deodorant.

Part 1 one of a mini docu series highlighting individuals who live life how they want to. ABC ( ABC Bees: Apiaries & Bees for Communities ) bees is IT! (Erm, The bees knees if you will) Did you know that a portion of your routine deodorant purchase goes towards ABC bees educational programming? It DOES!... Why do we do this? Bee-cause* it’s important and also because Eliese Watson, the owner of ABC bees is basically the best badass bipedal creature we know of. Check them out and see what all the buzz* is about! (Also, watch this video with the sound on we put a lot of love into it!) *Gratuitous bee pun Epic cinematography by Module Creative Agency #beekeeping #beekeepingroutine #naturalgoods #abcbees #routine

Family photo op. #routine #naturaldeodorant #familyjewels

Cheers to BOTH of our Johnny’s Cash deodorants (original and baking soda free) being 20% OFF all month long. Model: Our good pal Lee of the incredible @mammothbeard #routine #naturaldeodorant #beardsofinstagram

Less than 48 hours left to get 20% off BONITA APPLEBOM #routine #naturaldeodorant #bonita

WOODEN DISPLAY BOARDS These little beauties are made for those who have more than one routine scent on the go. Made locally in Calgary, Canada by our artisan neighbour, from reclaimed local wood from our arborist friends @calgaryarborist... Available now on our website in limited quantities! #routine #naturaldeodorant #displayboard

Sweet Emotions. The type of sweets you that won’t give you cavities. Perfect for gifting, sharing & exploring new scents.... PIT CANDY Blackberry Betty-Predominant Scent: Blackberry & Vanilla (sweet and fruity with nostalgic notes of teenage days) Bonita Applebom-Predominant Scent: Apples, Clove, Nutmeg and Vanilla (smells like a spiced stick of juicyfruit gum) Sweet Jane-Predominant Scent: Vanilla & Pear (sweet and simple) Maggie’s Citrus Farm-Predominant Scent: Citrus (smells like an orange creamsicle, on a hot summer day) #routine #naturaldeodorant #pitcandy #christmasgifts

CAT LADY STICKS ARE BACK IN STOCK... and we’re not kitten around! Scent Profile: Sweet & Fruity Predominant Scent: Coconut Pulp, Pineapple, & Vanilla... #felinefine #routine #naturaldeodorant

CAT LADY STICKS ARE BACK IN STOCK...and we’re not kitten around! Scent Profile: Sweet & Fruity Predominant Scent: Coconut Pulp, Pineapple, & Vanilla... #felinefine #routine #naturaldeodorant

Kaeyae Alo’s new song WILD has us on cloud nine. @kaeyae.alo You know what else it WILD? routine’s Superstar body oil... it keeps you smooth, tight, and feelin’ alright.... #superstar #routine #bodyoil

Forgetting something? #haha Also in (suit) case you forgot your routine on your trip to nowhere, we are offering five dollar flat rate shipping across North America! ... #allthedeodorant See more

Make margaritas when life gives you citrus. Party in the back, in the front all business. Dirt on your boots, makes you feel better, record player spinning classic Dolly and Loretta... Scent Profile: Sweet & Fruity Predominant Scent: Citrus (smells like an orange creamsicle, on a hot summer day) album cover featuring our very own Farra and Nada #vitaminc #routinedeodorant

Golden hues that are sure to wipe away autumn blues, because Golden Slumber’s got your number! No beauty sleep needed... just kidding, catch those Zzz’s! Our botanically-based oils are Canadian-made and feature only organic, vegan ingredients. They are packaged in violet-glass bottles, ethically made by our friends in the Netherlands, to protect the product from light. This gives it a longer shelf life and prolongs its potency. So it stays super, and so do you.... #routine #faceoil #goldenslumber #canadian #organic #vegan #super

Tonight’s lunar phase forecast is projecting a waxing crescent ... sounds like a fine time to be dancing in the moonlight & reversing that retrograde. MOON SISTERS A floral and grounding scent with hints of whimsical nostalgia, neroli & roses. So you can smell like yourself, just better.... #routine #naturaldeodorant #moonsisters #reverseretrograde

Saturday night SUPERSTAR SUPERSTAR BODY OIL You’re a superstar, now smell like it. This organic body oil leaves your skin supple, and so wonderfully scented you should probably be famous. Plus like you, it’s got powers; it promotes circulation, balances PH levels, and keeps skin fresh and firm.... Superstar Oil, like all the greats, is multi-talented. Aside from slathering on your own body, you can: massage another body, use it on the ends of your hair (or your hair down there), add a little to the tub, takeoff your makeup. You can also shave some of your bits, or not. Because however you like you, that’s how we like you too. Argan: Oil from this wonder fruit helps balance your skin’s natural pH, which in case you skipped that day in science class, means it creates a happy environment for the microbes which keep skin feeling its super-est. Cardamom: Rich in Vitamin C, antioxidants and manganese, organic oil from these incredible seeds promotes healing and supports collagen production. Now that’s rich. Rosehip: This superfruit oil offers a megadose of vitamins that help strengthen skin while making sure moisture stays locked and loaded. It’s also been shown to reduce the appearance of scars, which let’s be honest are actually just badass. Clary Sage: The oil from this plant and its flowers stimulate blood flow to the skin, which plumps, primes and fun fact, some studies suggest when massaged on the lower abdomen can reduce cramps. It’s also amazing at getting rid of clogged pores and other minor bumps and irritations. Oh, and don’t forget to do your ears a favour & go listen to Kaeyae Alo’s new single WILD available on all platforms #routine #superstar #bodyoil #naturaldeodorant #rocknroll