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Phone: +1 902-852-1114



Website: www.softleads.ca

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McKnight Marketing 23.12.2020

Want to scale the quality and quantity of conversations you have with your customers? Have you ever thought of having an automated ChatBot that can help your customers with whatever needs they may have including... scheduling appointments, pre-qualifying quotes, collecting contact information, asking critical questions regarding your services and so much more!... Check out this article I wrote about Automated Conversations and how they can help move the needle for your business. https://www.linkedin.com//how-automate-scale-your-busines/

McKnight Marketing 01.12.2020

Please feel free to check out our owner Josh McKnight's article about effectively engaging professionals with online marketing. Tons of value in there for anyone who is currently, or wants to run Facebook Ads. Give us a message if you'd like a complimentary Ad Audit and Consultation to figure out the best performing segments of your audience and identify key areas for growth!

McKnight Marketing 25.11.2020

Do you know your Gross Cost per Lead for your marketing campaigns? Yea, of course I do. I spent $1,000 to run and ad and got 100 customers to pay $20 BOOM. 200% ROI. Right? Wrong. That’s why I like the phrase GROSS cost per acquisition, it forces you to think a little harder. ... Think from the businesses perspective rather than the campaign. Account for your sales and marketing teams salaries, how many hours they spent on the campaign to generate these inbound leads, and now, how many hours will your sales team spend chasing down the leads and trying to set an appointment? Now try to calculate in the opportunity cost of your teams time that could be spent closing deals. The water can get muddied very quickly. How clear are you on your gross cost per acquisition? #branding #recruitment #socialmedia #advertising #marketingideas #digitalmarketing #customers #finance

McKnight Marketing 22.11.2020

If your audience contains anyone between the ages of 18-35. (Millennials) I’ll hazard a guess and say it probably does, let me fill you in... Instagram is popping off the charts. 64% of Millennials use Instagram almost daily. That being said - If you go over to Instagram and start posting about whatever you’re selling. You will fail MISERABLY and probably stop using it because, my clientele doesn’t use Instagram... But if you can hone in on the fundamentals of posting cool content that is also industry-related, you will see great success. And if you don’t have any followers yet, hit up some Instagram influencers in your industry to promote your cool content on their page. Or run some super targeted content ads to your audience (hit me up for tips on that) Free Hint: Post meme’s! Everyone loves funny memes and if you can make someone laugh or feel good. You’ve left a lasting impression on them. #audience #onlineadvertising #socialmediaadvertising #Instagram #contentmarketing

McKnight Marketing 31.10.2020

Seen a sudden dip in your Return on Ad Spend? You may be experiencing the dreaded 'Ad Fatigue'. Especially if you're advertising to a local or very niche audience. Don't keep trying to force the horse to drink. Find out how to combat Ad Fatigue, engage new people and save yourself some ad dollars while you're at it.... #onlineadvertising #retargeting #adspend #engage #advertising #adfatigue #audience #localmarketing https://www.socialmediaexaminer.com/recognize-overcome-fac/

McKnight Marketing 20.10.2020

The importance of automation & AI is growing & the marketing & lead generation world is changing before our very eyes. But we like to have real relationships with our customers Okay, so how do we combine both to stay relevant and scalable in 2019? The answer... Facebook Messenger Automation Sequences (The #1 Messaging platform in the world).... Nothing can replace engaging your prospects directly and having access to follow up with 80% open rates. How is your business staying relevant and engaging leads in 2019? https://www.inc.com//12-stats-that-show-why-facebook-messe

McKnight Marketing 14.10.2020

Feeling overwhelmed by all of the technology in your life? Keeping your digital presence in good standing requires more than just a post here and there. Find out how you can start KILLING it online and leave all your potential customers with a lasting impression of how great your business really is! FREE Consultations available now at: www.mcknightmarketing.net/

McKnight Marketing 02.10.2020

The first step towards solving a problem is identifying that there is one. Find out how you can improve your digital presence online for FREE today by scheduling a Consultation with one of our experts at: www.mcknightmarketing.net/

McKnight Marketing 28.09.2020

Check out our Brand new website! https://www.mcknightmarketing.net/

McKnight Marketing 19.09.2020

We are unveiling OUR New & Improved Website! We also create websites AND do website SEO! Chat with us today to find out how these services can benefit your business!

McKnight Marketing 05.09.2020

We want to serve you! If you have any questions, please feel free to send us a message and we'll get back to you ASAP!