Stacey Atwin Graphic Design

It’s going to be a long week of setting myself back up again! But I’m determined to get it all back.

So this happened over the weekend over on IG! I’m hoping to grow my followers to 500 by the end of the month... can we do it?!? Let’s see if we can! https://www.instagram.com/p/CE5CXfQjyFT/?igshid=7joxoeno932e

Its going to be a long week of setting myself back up again! But Im determined to get it all back.

Not sure what consistent branding consists of?! While talking to some of my clients and doing some research, Ive found that many were unclear as to what consistent and cohesive branding was, or what they needed to be doing in order to be consistent with their social media posts. Great news! I have answers!! ... Here are 5 things you NEED to be doing in order to maintain consistent brand messaging. 1 COLOUR PALETTE Establish a set colour palette and use them consistently! 2 FONTS Choose 2-3 fonts (NO MORE THAN 3). And use only these fonts and use them consistently! 3 IMAGES Be sure to use images that have similar aesthetics. 4 LOGOS & SYMBOLS Use your logo and alternate marks repeatedly and consistently. This is how Nikes swoosh became so well known! 5 LAYOUTS Using consistent layouts and graphics allows your audience to easily recognize your brand posts. Follow these 5 tips to ensure brand consistency, all the while building trust with your audience and building your brands tribe. #branding #brandidentity #logodesigner #graphicdesign #graphicdesigner #brandingtips #smalltowndesigner #mompreneur #smallbusinessowner #staceyatwingraphicdesign #sagd

I have been waiting for this day for months!!! I created this for Jennifer Hansen’s dance studio, Dance Creations, months ago. Now I finally get to share! Jen wanted to update her logo, and wanted it to be something special as it is her 10th Anniversary this year! So that is exactly what I did...created something special just for her and her dancers! Dance Creations

So this happened over the weekend over on IG! Im hoping to grow my followers to 500 by the end of the month... can we do it?!? Lets see if we can! https://www.instagram.com/p/CE5CXfQjyFT/?igshid=7joxoeno932e

Hope you all had an amazing week!! Remember to relax and recharge this long weekend!

I’m so excited about revealing this logo! I’ve been waiting patiently! Lol! I’ll post a little later, but it’s one of my favourites! Thank you Jennifer Hansen from Dance Creations for trusting me with your logo redesign!

I have been waiting for this day for months!!! I created this for Jennifer Hansens dance studio, Dance Creations, months ago. Now I finally get to share! Jen wanted to update her logo, and wanted it to be something special as it is her 10th Anniversary this year! So that is exactly what I did...created something special just for her and her dancers! Dance Creations

HELLO SEPTEMBER Took this beauty of a shot this morning on the way back in from walking Larissa to the bus. This is my absolute favourite tree and fall is one of the times of the year it puts on one hell of a show...of course spring is the other. The colours in the fall just cant be beat!

Im so excited about revealing this logo! Ive been waiting patiently! Lol! Ill post a little later, but its one of my favourites! Thank you Jennifer Hansen from Dance Creations for trusting me with your logo redesign!

Finally getting to posting some testimonials from my amazing clients! Thank you Krista Bellefeuille for the kind words!

This summer I have had the great pleasure of working on some great projects. Here is one that I am able to share with you. I was approached earlier this summer to revamp Bulldogs logo. The client didnt want to stray too far from the original design, as many are quite familiar with it. So we kept the iconic bulldog, with a few adjustments. This company was created right here in Alberta, so I wanted that to be represented in the new design. The official colours of Alberta ar...e blue and gold, so the colours were changed to reflect that. Also the bulldog was given a tag with the maple leaf on it to reflect its Canadian roots. We updated the wordmark to give it more of an industrial feel. Three variations were created, because I honestly couldnt break up the set, as they all look really good together! Bulldog Protective Coatings Slave Lake

Working on a bit of a passion project at the moment. I can’t help but share the story behind this... it makes me chuckle every time! #whatmemoriesaremadeof https://www.instagram.com/p/CEaUDTzj6ya/?igshid=8zueb56xxger

Because I cant do things the easy way! LOL! I had to get all fancy with the graphic and change it so its my own. Hopefully you can help me out and interact with this post. And tell me...what do you think of the script font? Is it more me?!...a bit sassy!

I have donated a Branding package for this event! Keep your eyes open for details!!

Hello friends! Im looking for some help with something. Im looking to fine tune my packages for my graphic design business and Im looking to set up some... calls/meetings with past clients and people who may be interested in becoming a client. This is not a sales call, just genuinely want some feedback so that I can service you the best way possible. You can PM or give me call, that would be greatly appreciated. Thanks in advance for your time and I look forward to hearing from you! See more

Because I can't do things the easy way! LOL! I had to get all fancy with the graphic and change it so it's my own. Hopefully you can help me out and interact with this post. And tell me...what do you think of the script font? Is it more me?!...a bit sassy!

Summer has finally arrived! I am off to enjoy some well deserved fun in the sun and some time with my family! Hope you all have an amazing weekend! See you Tuesday!

Working on a bit of a passion project at the moment. I cant help but share the story behind this... it makes me chuckle every time! #whatmemoriesaremadeof https://www.instagram.com/p/CEaUDTzj6ya/?igshid=8zueb56xxger

Lets answer the questions of what good branding means to your company, by breaking down each of the elements. Starting with TYPOGRAPHY. Since starting my graphic design journey, I have really fallen in love with typography and how it has the ability to convey so much. Not just the words your are reading, but the feelings evoked while reading the words, in other words, how you deliver them.... Believe it or not, the font or typeface you choose to use has the ability to speak volumes. So it is vital to choose a typeface that enhances your brands overall personality and message. It is also very important to know your brands personality and how you want to portray yourself to the world. So that you are appealing to your ideal/dream client. Consider the following slides. What does your chosen typeface say about your brand? Does it align with your brands personality and goals?

What does good branding mean to your company? Branding is so much more than a pretty logo. While the logo may make a great first impression, there are so many more elements that contribute to the bigger picture of who you are and what you have to offer your clients. Its my responsibility, as a graphic designer, to assemble all those elements to create that long lasting impression, that resonates with your ideal/dream client within those first few precious seconds. ... A logo is really a quick snapshot that conveys your core values and what you have to offer your clients, beyond your products and services. There are may elements to creating the perfect brand identity such as: Typography Colour choices Brand marks Imagery Each element. Is chosen to further express your brands personality and core values at first sight. But it is with consistency of use with all your communications with your ideal/dream client, that you will begin to build trust with them and they are easily going to recognize your communications. What questions might you have about creating your brand identity?

Hello friends! I'm looking for some help with something. I'm looking to fine tune my packages for my graphic design business and I'm looking to set up some... calls/meetings with past clients and people who may be interested in becoming a client. This is not a sales call, just genuinely want some feedback so that I can service you the best way possible. You can PM or give me call, that would be greatly appreciated. Thanks in advance for your time and I look forward to hearing from you! See more

Goal today is to enjoy some time at the lake. Weve had so few nice days this summer, so Im taking sometime to enjoy a good book and quiet time at the lake. Hope you are making the most of your day! Be kind to yourself and do something you enjoy... and love every single minute of it!

HAPPY CANADA DAY Today its raining here! By raining, I mean POURING! So we wont be doing too much. Even the fireworks for tonight have been postponed. Tell me how youre celebrating Canadas Birthday? ... Wishing you all an amazing Canada Day! #happycanadaday #july1st #canadaday #graphicdesign #staceyatwingraphicdesign #mompreneur #actiontaker #branding #steppingupmybrandinggame #steppingupmybranding #celebrate #canadasbirthday

Today is Social Media day!! Its funny how social media has changed our daily lives so much! How dependent we have become on its use. What are the things you like most about social media? How has it made your life easier? ... For me its how I communicate with friends, family and my clients. Especially during this pandemic. It has made it possible to continue to grow my business. #socialmediaday #growingmybusiness #connectingwiththeworld

Im working on a few things this week. Client projects and trying to get myself more organized and presentable! Branding, graphics and book work for my own business is much like the mechanics vehicle...always the lowest priority. So I am trying to balance all of these things and practice what I preach to my clients. Im not perfect. Im no guru. But Im definitely willing to share my process, ups and downs, as I go. As with everything, its going to take practice, mindfulness and consistency to build my brand and yours. So Im up for the challenge and I hope it will make an impact on the clients I serve and draw in more "dream clients".

I'm working on a few things this week. Client projects and trying to get myself more organized and presentable! Branding, graphics and book work for my own business is much like the mechanic's vehicle...always the lowest priority. So I am trying to balance all of these things and practice what I preach to my clients. I'm not perfect. I'm no guru. But I'm definitely willing to share my process, ups and downs, as I go. As with everything, it's going to take practice, mindfulness and consistency to build my brand and yours. So I'm up for the challenge and I hope it will make an impact on the clients I serve and draw in more "dream clients".

Thirty-Day Logo Challenge - Day 20 Client Brief: Quantum Im from a small company in Germany that develops open-source frameworks for PHP developers to use when creating online applications. We want to produce a logo for our newest PHP framework, Quantum. It operates 10x faster than our previous releases, developers can use it to build their applications faster, and our community can easily add custom extensions that grow the base framework. ... The logo should be extremely minimal and reflect the stable structure of the code were releasing to the public. Our core demographic mainly consists of experienced engineers so the logo shouldnt have visual references that make it attention-grabbing or childish. The logo will be displayed on our Github repository and various documentation. Hopefully, you can design a memorable logo that will connect our community together. #quantumlogo #quantumlogocore #quantumlogodesign #logocore #logocore30daychallenge #logodesigner #logodesigns #logodesign #brandidentity #brandidentitydesign #graphicdesign #graphicdesigner #freelancegraphicdesigner #canadiangraphicdesigner #albertagraphicdesigner #mompreneur #staceyatwingraphicdesign #sagd #stayingcreative #createdtocreate #logodesignchallenge #minimaldesign See more

Thirty-Day Logo Challenge - Day 19 Client Brief: TabSpace Im developing a new Mac OS X program called TabSpace that simplifies the process of debugging code for software engineers. It seamlessly connects to Github and Zendesk to empower a programmer and Zendesk to empower a programmer to quickly understand the issues that have to be solved, merge new updates directly into GitHub, and alert the customer support team with resolved problems. The software is receiving positive ...traction in smaller startups where its important for engineers to communicate with the customer support and sales staff about problems that have been resolved in the products codebase. The software needs a logo before we ship the first official release to our clients. We need a logo variation that can be used on our website that uses the company name, and another variation that can be used as the icon for the program. #logocore #logocore30daychallenge #logodesigner #logo #logodesigns #tabspacelogo #tabspacelogocore #branding #brandingdesign #brandidentity #brandidentitydesigner #graphicdesign #graphicdesigner #freelancegraphicdesigner #freelancedesigner #mompreneur #stayingcreative #createdtocreate #staceyatwingraphicdesign #30daylogochallenge #sagd

Thirty-Day Logo Challenge - Day 18 LaserCut Im the Product Manager at KCM Waterjet and were looking to purchase a new logo for our upcoming launch. We are located in Kitchener, Ontario, Canada and specialize in abrasive machining using the latest in computer controlled CAD/CAM and multi-headed machines. We use two of natures own elements; water and highly refined abrasive, propelled at three times the speed of sound, to make incredibly accurate and precise cuts in virtuall...y any material. Were mostly in the business of providing an alternative method to 3D printing. The logo should be simple and convey our service of creating highly detailed molds, jigs, and equipment from any 3D file that is supplied to us. Customers are rarely familiar with our WaterJet technology, so I want to avoid heavily relying on visual references to water. I think it would be best to convey sharp edges, craftsmanship, or the idea of 3D printing within the new logo design. Im relying on you to craft a logo we can use for many years. @logocore #logocore #lasercutlogo #lasercut #lasercutlogocore #logocore30daychallenge #logocore #logodesigner #logodesigns #logodesigning #branding #brandidentity #brandidentitydesign #graphicdesign #graphicdesigner #freelancegraphicdesigner #freelancegraphicdesign #canadiandesigner #canadiangraphicdesigner #mompreneur #staceyatwingraphicdesign #sagd See more

Thirty-Day Logo Challenge - Day 17 Authentically Canadian My name is Henry, and I represent the company Authentically Canadian. We are a certification program that provides an identifiable label for companies to use on their products to proudly verify that their products were fully made in Canada. The program is sponsored by the Government of Canada to encourage consumers to purchase local goods over imported ones. Its a simple sticker or online label that any business can... start adding to their products if they pass our verification inquiries. Were looking for a simple mark that reads Authentically Canadian - From Sea to Sea. It should definitely feature a prominent Canadian icon such as the red maple leaf. You can expect companies to use this logo on their products as a sticker, a small label on a website footer, or on shipping boxes provided by Canada Post. #logocore #logocore30daychallenge #logodesigning #logodesigner #branding #brandidentity #brandidentitydesign #graphicdesign #graphicdesigner #freelancegraphicdesigner #freelancegraphicdesign #mompreneur #staceyatwingraphicdesign #sagd #stayingcreative #authenticallycanadian #logocore30daychallenge #authenticallycanadianlogo See more

Thirty-Day Logo Challenge - Day 16 Client Brief: Faaashion I run a fashion blog and we want to produce a set of limited edition pins with our logo. There is only one problem - we dont have a logo! Ive always just used a cursive font for the websites banner, but its time to rethink our branding. The blog is a curated gallery of upcoming fashion trends and photography taken by the blogs panel of moderators. Many of our posts have a focus on urban styles, modern fashion, a...nd streetwear for both men and women. Id love for you to create a logo that showcases our fashion tastes in a unique symbol that we could use to produce merchandise. Please make sure this logo could be properly developed into a pin. It needs to be designed on a solid form such as a circle or a rectangle, otherwise, the manufacturer wont be able to properly mold its shape. Im also limited to only three colors, so please dont use any gradients! Im going to attach a few of our most popular posts for your visual reference. Super excited about this design! @logocore #faaashion #faaashionlogo #faaashionlogocore #logodesigner #logos #logodesigns #branding #brandingdesign #brandidentity #brandidentitydesign #logochallenge #graphicdesign #freelancedesigner #freelancegraphicdesigner #mompreneur #staceyatwingraphicdesign #sagd See more

Thirty-Day Logo Challenge - Day 15 Client Brief: Ethereum Academics I hope youre a crypto enthusiast because we have a seriously great project that needs your creativity. Im the CEO of Ethereum Academics, an online school that teaches computer science students how to code on the Ethereum network. Our classes teach students everything from project management to developing smart contracts for blockchain technology companies. Weve already enrolled over 400 students in our fi...rst week already! I want to invest in a new visual identity before we start to receive press coverage on our initiative to educate students on Ethereum development practices. The logo should combine the idea of education and the existing Ethereum logo. I want my company to be easily recognizable as a business working with in the Ethereum space. Id love to experiment with a logo that showcases learning without any stereotypical images of brains or graduation hats. Our courses are very intense and we dont want to visually mislead students that were playful or beginner-oriented in any way. I would also prefer sticking to the established Ethereum color scheme. #logocore #logocorechallenge #logodesigner #logo #logodesigns #branding #brandidentity #ethereumacademics #ethereumacademicslogo #mompreneur #graphicdesign #graphicdesigner #freelancegraphicdesigner #staceyatwingraphicdesign #sagd #stayingbusy #stayingcreative #createdtocreate See more

I realize it has taken a few days to reveal Heather's branding that she went with. I know you are all eager to know which one...if you haven't seen it already?! So without further ado....feast your eyes on this beauty!

I realize it has taken a few days to reveal Heathers branding that she went with. I know you are all eager to know which one...if you havent seen it already?! So without further ado....feast your eyes on this beauty!

Thirty-Day Logo Challenge - Day 14 Client Brief: Radnika Foundry Im opening up a new type foundry and Id love to have you design the visual identity for the company - my name is Alice by the way! Ive been designing typefaces for the last five years and I finally want to open my own online store where I can sell my work. A majority of my typefaces range from calligraphy to unique handwriting styles. I rarely create any standard sans-serif or serif typefaces these days. Th...e logo will be primarily used on my website and replace characters of a font when someone downloads a demo version. For example, I often replace the ampersand in my typeface with a logo to show the user that they havent properly bought a license for commercial use. Your design would have to work on a small scale so I can use it for this purpose! Im hoping you can design the perfect logo for my business! Let me know, Alice Zait #logocore #logo #logodesigner #logodesigns #radnikafoundry #logodesigning #branding #brandidentity #brandidentitydesign #graphicdesign #graphicdesigner #mompreneur #freelancedesigner #freelancegraphicdesigner #staceyatwingraphicdesign #sagd #createdtocreate #stayingcreative #logodesignchallenge #keepingbusy #stayingsharp See more

Thirty-Day Logo Challenge - Day 13 Client Brief: Sound 360 Hello, Stacey! Im the owner of Sound 360! Were a hardware startup that develops speakers that can map 360-degree videos onto stereo speakers for interactive events. Were popular with video creators using Youtubes 360 video technology and Googles VR cardboard product line! was hoping you could tackle our logo design project and help our brand look next-generation! ... The logo would mainly be displayed on a black colored surface and needs to convey the speakers 360-degree feature. It doesnt have to incorporate the idea of speakers, but I do want to visually represent the vastness of space and sound our speakers can create for a listener. A majority of our brand assets that we use for conventions use circular geometry, so it would be great to produce a design with that in mind. Id also love to use a typeface that combines the stereotypes of science-fiction fonts and modern sans-serifs. After all, we consider ourselves to be developing the future of interactive audio equipment and experiences. Excited to see how you design the logo. #sound360 #logocore #logodesigning #logodesigner #branding #logochallenge #logodesigns #brandidentitydesign #brandidentity #graphicdesign #graphicdesigner #freelancegraphicdesigner #mompreneur #staceyatwingraphicdesign #sagd See more

Based on Heathers answers to the questionnaire, these are the concepts I came up with. Normally I include only 2 concepts, but these came fairly easily and I even had a hard time choosing which ones to present her with. Which one do you think she chose?!

Are you following me over on IG?! If not, heres the link, dont be shy!

Challenge 12 Client Brief: I run a small Tumblr blog about Interior decor and I want to hire you to produce a visual identity for it! It has been slowing accumulating a large following and I want to start expanding my posts and commentaries to other platforms such as Medium and Instagram. However, I want to have a logo design I can use for followers to recognize my blog when they come across my content on another site. Crisp Decor mainly focuses on commentary about recently... released decor products and curated galleries that are submitted by the community. We have a niche in exploring minimal decor. Im hoping you can come up with a perfect solution for a logo design before I begin expanding my blog to new platforms and mediums. Keeping it simple. #crispdecor #logocore #logocorechallenge #logo #logodesigner #logodesigns #branding #brandidentity #brandidentitydesign #graphicdesign #graphicdesigner #freelancedesigner #mompreneur #staceyatwingraphicdesign #sagd See more

Challenge 11: Vortex Analyitics Client Brief:I would like to commision a logo for Vortex Analytics from you. Were a modern big data analytics company that logs user data from a website and converts it to readable information that can be used to improve sales, leads, pitches, and user experiences. ... Previously, companies had to write their own solutions to understand what their users were doing on the site. With Vortex Analytics, developers can input a single line of Javascript into the header of their website and start receiving in-depth case studies about the websites performance. We need a logo that conveys our company goals of providing clarity and being accessible by any skill level. I would love to use a gradient color scheme in the logo and utilize the Roboto typeface because our website developer used it for the entire site design. The data we provide to companies and clients can be game-changing for providing insight into company decisions. However, its rare that our service is used to measure small statistics such as Facebook likes or page views. Were focused on combining several properties such engagement levels and IP lookups to provide detailed views into a companys data. Because of this, the logo should avoid using stereotypical charts and pie graphics as its iconography. The logo needs to showcase our detail-oriented philosophy and the insights our software can provide for clients. Im intrigued to see your logo interpretation of our company. @logocore #logo #logodesigner #logodesigns #vortexanalytics #vortexanalyticslogo #logochallenge #createdtocreate #stayingcreative #branding #brandidentitydesigner #branding #brandidentity #mompreneur #graphicdesign #graphicdesigner #freelancedesigner #staceyatwingraphicdesign #sagd

So the past couple of days Ive been working with Heather Firth to create a brand identity for her new venture! Shes been working hard over the past couple of years to become an audiobook narrator and she has come to me to help her with her branding. Yay!! I wanted to share with you a bit of my process and a behind the scenes look at how I start to create a brand identity that will appeal to your dream client and ultimately draw in more clients. I had Heather fill out a... questionnaire so that we could narrow down what message and feeling she hoped to convey with her brand identity. Then based on those answers I do a bit of research on what others are doing in that field and I try to come up with something thats going to set her apart from others in that market. So below are the sketches I had done, with little notes on fonts I would like to use. I also make sure to keep the adjectives she supplied me with at the top, so that they are always in my mind. The other picture is that of the colour scheme that I chose to go with in order to further enhance the message and feeling she wants to convey. Be sure to stay tuned for what brand identity she went with! Any guesses?! Hint... I didnt even explore the top left corner concept!

Logo challenge #10: Retro Prints Client Brief: Im very happy that we met at Comic-Con! I was actually looking for an artist and your previous works are a perfect example of the visual identity style Im looking to develop for Retro Prints. Were a small printing house in San Francisco that sells limited edition poster prints and merchandise of classic films and comics drawn by artists internationally. An artist might approach us with new artwork that fits our niche, well ...print their art, offer it as a limited-edition product on our site, and then fulfill all of the customer orders at the end of the sale period. We need a new logo design that ties together our artist-powered community and the retro culture that inspired our company to start. Personally, I want something with vibrant colors and draws inspiration from classic retro poster designs. #logocore #logodesigner #logodesigns #branding #retroprintslogo #retroprints #staceyatwingraphicdesign #sagd #stayingcreative #createdtocreate #logochallenge #brandidentity #mompreneur #graphicdesign #graphicdesigner #freelancegraphicdesigner

Logo Challenge #9: Client Brief: I represent a visual effects studio from Manhattan and were hoping to work with you on a new visual identity for Scarlet. For the last several years we have been developing software for client projects, and were going to split the company into two divisions, Scarlet VFX and Scarlet Raycast. We need a responsive logo design for Scarlet that can be easily modified to represent any division with our company. One of the companys sections will... still be focused on providing visual effects for film projects that previously included Mad Max, King Kong, and Stranger Things. The new division will be responsible for developing computer software to increase the speeds at which mocap and facial animation can be recorded. In the future, were looking to kickstart several other projects within the company and we want the logo to be easily adaptable to fit any purpose, company division, or internal project. From software development to rendering farms, we want our logo to be flexible in its usage. #logodesign #logocore #logodesignchallenge #staceyatwingraphicdesign #sagd #logodesign #logodesigner