Sticky Strategy Inc.
55 University Ave. M5J 2H7 Toronto, ON, Canada

Morning Everyone, I just wanted to share with you Carnivore Club new video for our launch in to Australia. "It's time to Meat Your Destiny" is part of a very innovative campaign which that you can check out at www.meatyourmatch.com

Today Sticky Strategy Inc. launched a new web platform for NYC premium denim brand The Jean Shop. All their jeans are cut and sewn in the USA from Japanese selvedge denim. We needed to give the website a facelift and help users better understand what the brand is really about. We went with a very sample design powered by a very powerful eCommerce engine.

Today Sticky Strategy Inc. launched Carnivore Club 2.0 a totally redesigned e-commerce platform. The redesign allowed us to make both business and design changes based on analysis of user data collected over a 6 month period and extensive participant research. From a business perspective one of the many changes we made was choosing to adopt the domain suffix ".CO" which helped us to bring multiple "country" specific sites under one domain. From a design perspective the goal... was to build upon the success of the initial platform, improving usability and updating the branding to reflect a mature direction. The usability improvements were extensive spanning log in, account management and the check out process. The new platform also significantly increased visitors brand engagement opportunities, from the previous site. The primary goal was to allow users to develop a deeper connection with the product. The site launch will be proceeded by a series of new social media campaigns during the coming weeks. Make sure to check out https://carnivoreclub.co See more

Last week Sticky Photography helped out at Urban Squash Toronto's Junior jam event, hosted by some of the worlds best Squash players. The kids were given the chance to play with the pros and get some on court instruction which did turn into crazy play time on most courts. It was great fun for everyone involved.

Earlier this month, Sticky Photography captured some amazing squash action at the inaugural Goodfellow Classic. This is a tournament in memory of Dennis Goodfellow, who as many of you know was the Director of Squash at the Toronto Athletic Club and a well-known figure in Canadian squash for over 30 years, before his sudden passing last January. It was a great event for everyone in attendance.

Sticky Strategy Inc. has been working with a fantastic new start up company, Socialtravel.org to build a brand identity. The idea of social travel is to harness the collective buying power of the public service community. The first component was to design a logo that communicates the ideas of travel and community.

Earlier this week Sticky Photography spent some time with Nick Cannon new Boy band 4Count. They were a really cool group of guys who everyone needs to watch out for.

This weekend Sticky Photography helped out at Urban Squash Toronto's " Squash the Stars" fundraiser. The event was hosted by former Toronot Maple Leafs, Tie Domi, Gary Roberts, Nick Kypreos and several other legends. Urban Squash Toronto is a charitable organization that combines an intense after school education program with concentrated squash training.