That Agentcy
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Website: thatagentcy.ca
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How much of a pain in the neck is moving to a new home? Why not make it easier on your clients by providing them with a free moving truck if they buy from you? Understand your customer pain points and help alleviate them through your marketing - everyone wins.
Create useful content that your target audience can identify with, and they will share it for you!
Marketing Tip Of The Day: A Vlog post is the same as a blog post, only it's done in VIDEO format! Rather than typing out your next blog post using text, why not record a video of yourself speaking out the information? Do this regularly and you've got yourself a shiny real estate vlog that people will love. PS. Search engines love vlogs too
Marketing Tip Of The Day: Rather than creating an entirely new website for your upcoming listing, why not just buy a domain for it, and forward that domain to the listing URL on your website? Not sure what we mean? Ask us!
Marketing Tip Of The Day: Share a story on Instagram today, and include one of the many types of "Stickers" in your story. It could be a countdown, a quiz, a question... you have many options.
Marketing Tip of The Day: Even if you don't plan on using every social media channel, it doesn't hurt to own them all. Secure your username on everything from Pinterest to Facebook to Snapchat. You don't have to use them, but it's good to be discoverable in various places (and to make sure nobody else steals your handle!)
Marketing Tip Of The Day: Use irresistible content to capture leads. Someone is much more likely to trade their email address in return for something unique and awesome than for something they can get anywhere. What kind of content do you think your target audience would give up their email for?
Marketing Tip Of The Day: Don't be afraid to be bold! People love to skim when reading content on the web, so make it easy for them by using the bold tool for the important parts of sentences. By picking out certain words that you want to get across, they'll love looking at your website (and marketing!)
Marketing Tip Of The Day: Make sure the listings on your real estate website are shareable to social media. Next time someone is checking out a listing on your site, make it easy as pie for them to share it to their Facebook or Twitter.
Marketing Tip Of The Day: Know your competitors well, and know how you're different from them. Marketing your differentiating factors will be what attracts people to you versus your competition.
Marketing Tip Of The Day: Create a marketing support group that contains your peers. Every time you publish a real estate video, blog post, social media post, etc., ask your support group to go engage with your content. This provides a solid boost to your content, and pleases the algorithms of social media and search engines. Do this every time you publish new content, and watch the engagement rack up!
Marketing Tip Of The Day: Good marketing isn't about you. It benefits you - by being all about your customers. Grow your business by creating real estate content that provides value to your customers.
Marketing Tip Of The Day: Don't underestimate the effect of going LIVE to build trust through social media. Use Instagram Live or Facebook Live to make yourself visible to your leads so they can ask you questions in real time. Earn the trust you deserve!
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