The Design Thinking Agency
49 Charlotte Street N3T 2W4 Brantford, ON, Canada

What is the Difference Between SEO and Google Ads? Have you been reading up on online marketing? Chances are there are a few key words you have seen over and over. Words like pay-per-click, AdWords, SEO, and organic search. Have you left scratching your head wondering what these words mean, why you need them? Check out our blog to learn the difference https://designthinking.agency/difference-seo-and-google-ads/

The Design Thinking Agency’s office remains closed to visitors and our team is working from home until further notice. We are committed to supporting our clients during this time and are always available to help you with crafting messaging, adding updates to your website and communicating with your customers via social media and e-mail, along with any necessary adjustments to your current marketing strategies. Contact us today

Did you know that 93% of brand interactions begin with a search engine? Studies also show that consumers only look at the top 5 results. If your business isn't in the top 5 in your targeted region then it's time to implement a monthly SEO program. Like Everest, it's a long climb to the top but worth it when you get there!

At Design Thinking, we're ready to help you with your new normal. Whether your taking your company online due to the Covid-19 Pandemic, or pivoting your business plan, we're here to support your success. Learn more https://designthinking.agency/reframing-how-we-connect/

Having worked with the Six Nations community in the past, we were thrilled when we were approached to create the branding and website for Six Nations Lifelong Learning Taskforce. Using bright colours and positive imagery along with user-friendly articles and infographics, this website acts as a guide to the community's exploration of what a world-class education system could look like for Six Nations. Check it out here: https://snlifelonglearning.ca/

Everyone is ready to start fresh in 2021.... does that include your business? If you're looking to give your brand a new year makeover you know who to call

Believe it or not, Christmas is only 37 days away which means it's time to get ready for the homestretch of holiday sales. Check out our roundup of e-commerce tips to take your online sales to the next level: https://designthinking.agency/ecommerce-tips/

Out with the old and in with the new! 2020 was an unforgettable year but we're happy to have safely arrived to 2021.... Happy New Year everyone!

With a passion for creativity and strong organizational skills, our Marketing and Communications Director, Caroline’s management style helps our clients grow within their individual industries. Caroline always comes up with her best marketing ideas outside of work whether she’s walking her dog, watching a movie, or yes, singing in the shower! She especially comes up with a lot of ideas after a few glasses of wine, but don’t ask how good those ideas actually are

Should I just use one? Should I use them all? What's this TikTok thing the kids are using? If you've ever wondered which social media platform(s) would be best for your business, we've got the answers here: https://designthinking.agency/best-social-media-platforms/

What do you do when you want to buy something? You Google it! Potential customers are already searching for you, so your business needs to be front and centre in the search engine results page for them. Ready to make your business just a click away? Give us a call and our pay-per-click advertising specialists will get you started. https://designthinking.agency/services/

Lest we forget, even when we can't gather to remember their sacrifices.

Nothing beats that feeling of driving around town and spotting something you designed yourself, right Jordan and Eleanor? As the seasons change, we always make sure that Dayside Windows and Doors' billboards change with it.

Our art director, Jordan, brings his laid back approach to the office. While his work area consistently looks like the aftermath of a hurricane, the result is clean and simple on-target creative that's built to perform. When Jordan isn’t scribbling ideas on napkins at a coffee shop, you can find him rocking out on his guitar, ripping the trails on his mountain bike or finding a way to do both at the same time.

Greetings from our morning meetingwhich is looking a bit different these days! In response to the recent COVID-19 developments, the Design Thinking team is now working from home. What does this mean for our clients? As usual, you can reach us through our e-mails. Ellens friendly voice will still be answering the phone, but if you need to speak to someone else on the team youll have to wait a few minutes for them to call you back. All meetings will be held either over the p...hone or on Zoom. Other than that, its business as usual and were still here for you with the same quality service you know and love. From our team to yours, we wish you the best of luck and good health in these challenging times.

Your new Google Ads campaign is up and running, you make a search and wait for it to show up...and its not there! We get asked this question a lot, so we put together a guide on how Google Ads works and why theres not necessarily a problem if you cant see your ads out in the wild for yourself. https://designthinking.agency/google-ads-not-showing/

Its clich but its true - a picture is worth a thousand words. Nothing makes us happier than bringing our clients brands to life with a photoshoot. From product and headshots to landscape and corporate photography, its time to say goodbye to boring stock photos and tell your brands story with stunning photography.

According to Statista, nearly 50% of e-mails are opened on a mobile device. Dont miss out on a potential sale because your e-marketing campaigns arent mobile-friendly. We can help make sure yours look great on any device.

One of our coordinators has been on vacation and while we may have been jealous for most of the week, we sure did appreciate waking up to this photo with a TGIF and Happy Long Weekend message! Who else is ready for the Long Weekend?!

Another DT-designed brand spotted around town! Voyago approached us looking for a new name and brand to better align with future opportunities, their strategic goals and the marketplace of the 21st century. With a new name and logo developed that is both simple yet bold, we have achieved Voyagos rebranding goal of maintaining their loyal customer base while drawing in new ones.

Have you heard of the Ontario Made program yet? Eligible manufacturers can register to display the new logo on their products and marketing materials. Soon, there will even be a website for consumers to search for #OntarioMade products. Were proud to work with many local manufacturers and are so happy to see this new initiative. Make sure to check out the program and lets all #SupportOntarioMade! https://www.supportontariomade.ca/

Still working from home and still working hard. Nothing gets in the way of the DT team! Make sure to head over to our website to check out our portfolio of recent work. While youre there...do you notice anything different about our homepage and services page? Cool stuff, huh? https://designthinking.agency/

AODA (Accessibility for Ontarians With Disabilities Act) is about so much more than physical accessibility. It might even impact your website. Our latest blog outlines what you need to know about AODA changes related to websites coming on January 1, 2021 and what you need to do to ensure your business is compliant. https://designthinking.agency/website-accessibility/

Today is World Photography Day, a day to celebrate how photography can uncover and share the beauty of our world. We love putting on a photoshoot to bring our clients businesses and staff to life for their marketing materials. What better way to celebrate than looking back on one of our favourites? #WorldPhotographyDay

Fact: 75% of searchers never go past page one of search results. Is your website there yet? If not, we can help. https://designthinking.agency/services/

I spy with my little eye...some of our clients billboards around town! We may talk a lot about digital marketing these days, but we still love a good billboard. From the smallest screens to the largest surfaces, our designers can do it all!

Your competitors are turning on their lights again...have you turned your marketing back on as well? Our digital marketing team is here to help connect you with customers using search engine optimization, Google Ads, social media advertising and more. https://designthinking.agency/services/#digital

Its National Book Lovers Day and weve got a few of them here at DT. Heres what weve been reading lately...any suggestions for what we should add to our reading lists? #NationalBookLoversDay

August is here which means were moving into the home stretch of the summer months! Believe it or not, its time to start thinking about your holiday marketing strategy. Thats right, we said it its time to start planning for the Holidays! Dont believe us? Check out our blog to learn why you need to start now. https://designthinking.agency/holiday-marketing-august/

Have you spotted one of Mattress Miracle new billboards around town? Weve loved working with them to promote their Save the Tax event and help people get the miracle sleep they deserve during these crazy times!

Very few, if any, businesses have not had some sort of change to their hours and procedures over the last few months. Heres how you can use Google My Business (including some new features!) to communicate with your customers as we continue to adjust to life during the pandemic. https://designthinking.agency/google-my-business-during-co/

Throwback (or rather, flashback) to this exciting photoshoot at R&W Metal where we got up close and personal with the sparks! Pairing these electrifying shots with an eye-catching design, we were able to produce a show-stopping website! Check it out at rwmetal.com #ThrowbackThursday

There are few things we love more than doing a photoshoot in the office Some shots turn out better than others...enjoy this little laugh at our expense

In honour of World Emoji Day, we asked the team to describe themselves in just 5 emojis...heres what they came up with! #WorldEmojiDay What would your 5 emojis be? Drop them in the comments below!

If there were a dating app equivalent for businesses, you deserve to be swiped right on. Were ready to help make your website more attractive to your audience.

Did you know that Instagram Story usage is up 15%? With more time spent at home, people are swiping through their stories more than ever!

We talk a lot about digital marketing these days, but traditional marketing is still alive and well. Lucky for you, Design Thinking can help with both. Our blog digs into the differences between each type. Theres more to it than simply offline vs. online! https://designthinking.agency/what-is-the-difference-betwe/

Our office is closed today so we can celebrate this beautiful country of ours. Well be back tomorrow but until then, Happy Canada Day!

Its World Social Media Day! Were especially grateful for social media this year - its helped us stay connected while weve had to stay physically apart. #SocialMediaDay

Its Takeout Day! Check out what our team has been indulging in lately. What yummy local restaurant will you be supporting today? #SupportLocal #BrantfordTogether #TakeoutDay

Weve loved working with Cayuga Mutual on their Cure Cabin Fever With Cayuga Mutual campaign. In fact, we loved it so much we decided to use some of their tips and ideas ourselves! Check out what some of our very own DT gardeners have been up to. #CayugaMutualCares

#ThrowbackThursday to DT Christmas parties at Speekezzies Cafe & Wine Bar! Its one of our favourite Brantford restaurants (did you know Vance and Ellen got married there?) and were missing them dearly. One day we will meet again but, for now, lets keep supporting all of our local restaurants the best we can with takeout and delivery or a visit to the patio. Whos with us? #BrantfordTogether

Whether youre just moving online or youve been in the digital game for a while, theres a lot of terms and acronyms that can be overwhelming for non-marketers. Have no fear! Our team has put together this easy to understand digital marketing dictionary designed for business owners just like you. https://designthinking.agency/digital-marketing-dictionary/

While businesses begin to open their doors, were here with the resources and expertise you need to go digital and navigate the new realities of staying connected with your customers. https://designthinking.agency/reframing-how-we-connect/

They both involve keywords and help you appear in search engines, but the differences between PPC and SEO are more than just paid vs. organic: https://designthinking.agency/what-is-the-difference-betwe/

According to Comscore, time spent on social media in Canada has increased by 70% since January. Is your business there with them?

Google My Business...its basically the Yellow Pages of 2020. Your Google My Business profile can play a critical role in achieving a top search engine ranking and connecting with customers online. Dont just let it sit there with your name, address and phone number - heres how to make the most of it. https://designthinking.agency/how-to-improve-google-my-bus/

Some people have been working on their backyards....Natasha has been working on her boat! We probably wont be hearing play-by-plays of any regattas this summer (were SO disappointed...) but were happy to see our resident sailor get back on the water. Has anybody else been working on some outdoor projects lately?

The entire DT team was disappointed we couldnt party it up at John and Allies wedding reception over the long weekend...but they still found a way to celebrate at home! Toilet paper cake and all! Has anybody else had to celebrate a special event in a unique way lately?

Social media is always evolving...COVID-19 has just thrown an extra curveball at it! Check out our tips on how you can hit a home run with your social media marketing right now. https://designthinking.agency/social-media-marketing-covid/

Is anybody else going for lots of walks around Brantford to help pass the time? Our team sure has! Caroline and her dog Cali have been going on lots of adventures together while Natasha has taken advantage of living close to the river (and listening to a lot of podcasts while doing so).

Nothing makes us happier than turning clients visions into reality! Thanks for the 5-star review Zach, it was a pleasure to bring Gem Electricals new website to life.