Asteri Pursuit

You don't own your social media content (gasp). At any moment, whether by accident or not, all of your social media content could be deleted or lost, and there's not a damn thing you could do about it. Scary AF.... There are tons of horror stories about how established businesses and brands lots ALL of their social media content. Having a blog is not only an amazing (and safe) way to keep your content backed up and accessible, it also: Increases your searchability (optimized SEO if your content uses keywords clients search); Looks incredibly professional on a website; and Allows those who don't use social media to get access to your knowledge! If you don't have a blog yet, now's the time! Start by simply copying your best social media posts and adding them first. Choose the posts that have the words your readers are most likely to search online. Always add the SEO description and keywords to each blog post. If you don't have a blog, what's holding you back from starting?

Here's a little Instagram vs reality - you don't need the perfect space, filters or any external things to cultivate magnetic marketing energy. The ONLY requirement is that your energy must be rooted in the belief that you are magnetic. Let's root this in science - we as humans have the evolutionary ability to tell when someone is being authentic. We can also sense anxiety and fear - so when you show up, share, write or post from a place of Scarecity, anxiety or fear it SHOWS...! Get grounded. Pause. Breathe. Find your calm and confident energy before creating or sharing to get the most out of your marketing. I'm not saying to lie - I'm saying you've got to ditch the inner critique and believe in yourself. We attract those who believe in us and our services by believing in others and ourselves. That's the magnetic marketing energy! #contentstrategy #socialmediacoach #marketingadvice #marketingcoach #marketingexpert #creativemarketing #socialmediahelp #brandingtips #brandingidentity #socialmediaguru #contentmarketingtips #socialmediatools #socialmediastrategist #smtips #marketingmanager #marketingguru #creativecontent #instagramtips #digitalmarketer #socialmediaqueen #facebookads #facebookmarketing #contentcreators #smallbusinessmarketing #marketingplan #socialmediaexpert #brandstrategy #branding101 #instagramcoach #growthstrategy

Is it them...or is it me? When things are quiet, when the sales aren’t rushing in, when the DMs are slowour inner dialogue can get pretty wild. Am I posting enough?... Do I sound ok? Do people think I’m smart? Is my content helpful? Am I good enough? Am I...enough? These five simple steps help me tap into my magnetic marketing energy while holding strong boundaries around social media.

My commitment to success. Repeat after me. I am 100% committed to my success. I am deeply worthy of success, abundance and wealth.... I am ready to move away from sacrificing my long-term prosperity for short-term gratification. I am ready to give up the scarcity and fear-based impulsiveness in my business and marketing to move into a space of sustained growth and stability. I understand that my thoughts, feelings, reactions, and behaviours directly impact my ability to connect with dream clients, communicate authentically, and attract abundance in my business and life. I am willing to see things differently. I am willing to try new things, search for opportunities, and step outside of my comfort zone. I am ready and open to learn, grow, and thrive. I am 100% committed to my success. I see you working hard, putting yourself out there and doing the hard stuff. You've got guts and grit. You are determined. Keep going. You've got this. @ Ottawa, Ontario

Sometimes we get so stuck focusing on the objections and mental struggles our clients have that hold them back from buying - we ignore the thinking traps that are holding us back from selling and marketing ourselves effectively. Self-sabotage Self-doubt Actions taken from fear... Scarcity mindset Anxious and impulsive Conflicted Your thoughts, feelings, physical reactions and behaviours are JUST AS IMPORTANT as your clients. Successful marketing and communications require mutuality. You AND your client need to buy in, believe and take empowered action. When creating your marketing, communications or launch plan, take some time to think about what YOU need to overcome, challenge and dig into to successfully put your offer into the world with the magnetic power you know it can have. What thoughts, fears or feelings are getting in your way, holding you back or creating conflict in your business?